Part 1 of 4 part webinar series: Master Einstein for Salesforce Marketing Cloud In this webinar series, you will learn how to quickly get started using Einstein for Salesforce Marketing Cloud, and how you can use this integrated AI toolset to increase your marketing impact, enhance customer segmentation and build highly personalized cross-channel experiences. Register Now
A 1-day workshop on how to integrate Lean and Activity-Based Planning to strengthen business process improvement initiatives About this Event This one-day online workshop (delivered on 2 successive mornings) covers the basics of Lean and Activity-Based Planning (ABP) and how they can be merged into a comprehensive approach for business modeling, resource management and process improvement. Following the Lean Six Sigma DMAIC approach, combining Lean and ABP offer a means to: Define – understand the problem(s) within the processes and conduct a strategic and operational assessment to determine the best opportunities for business process improvements and utilize a proven methodology to tackle them Measure – recognize non-value-added activities within a process and how to collect and validate operational, financial, and performance data to model current and future state processes Analyze – evaluate model results and explore operational and financial relationship to help recognize root causes for waste (non-value-added work) and other process problems Improve – identify process improvement ideas and test/evaluate potential solutions to assess the impact on throughput, quality, resources, costs and profitability Control – develop strategies to sustain a Lean-ABP program and move towards a continuous improvement culture through understanding leading performance and quality indicators Workshop Dates/Times: Wednesday, […]
A 1-day workshop on how to integrate Lean and Activity-Based Planning to strengthen business process improvement initiatives About this Event This one-day online workshop (delivered on 2 successive mornings) covers the basics of Lean and Activity-Based Planning (ABP) and how they can be merged into a comprehensive approach for business modeling, resource management and process improvement. Following the Lean Six Sigma DMAIC approach, combining Lean and ABP offer a means to: Define – understand the problem(s) within the processes and conduct a strategic and operational assessment to determine the best opportunities for business process improvements and utilize a proven methodology to tackle them Measure – recognize non-value-added activities within a process and how to collect and validate operational, financial, and performance data to model current and future state processes Analyze – evaluate model results and explore operational and financial relationship to help recognize root causes for waste (non-value-added work) and other process problems Improve – identify process improvement ideas and test/evaluate potential solutions to assess the impact on throughput, quality, resources, costs and profitability Control – develop strategies to sustain a Lean-ABP program and move towards a continuous improvement culture through understanding leading performance and quality indicators Workshop Dates/Times: Wednesday, […]
Are you ready for a double header? Alison K will talk about two different optimizations that lead to transformation. First, she’ll dive into SEO for websites. Learn about the basics of how to balance being found by both people and search engines. Then, Alison K will follow up with how she optimized her own skills and services to go from in-house graphic designer to owning her own web + brand consultancy. Transformation abounds in this talk – free of jargon, she promises. Register Now
Part 2 of 4 part webinar series: Master Einstein for Salesforce Marketing Cloud In this webinar series, you will learn how to quickly get started using Einstein for Salesforce Marketing Cloud, and how you can use this integrated AI toolset to increase your marketing impact, enhance customer segmentation and build highly personalized cross-channel experiences. Register Now
Part 1: Shifting Teams, Sports Mindset Every high level sports team has a coach, a captain, an assistant captain, trainers, and players; each of these positions has a role on the team and each position contributes to the outcome. The crossover between sports and business makes an ideal learning opportunity for employees growing into a new team or evolving with their current team. You can play any role on your team and still have a take away you can bring back to the boardroom, team environments and culture of your company! In this 90-minute webinar, we'll cover: What is "Gold Medal" thinking? What happens to a player that starts to lose? Game Day thinking Aligning a team with the same mindset Why are well-timed time outs crucial? Participants will leave this webinar with: The ability to identify which mindsets they want on their teams An understanding of the positive and negative impacts of mindset Strategies for shifting mindsets Methods for incorporating Game Day & Gold Medal thinking to their teams! Register Team Development Lessons From Sports Part 2: Leading Teams Team Development Lessons From Sports Part 3: Growing Teams About Dave Reynolds Dave Reynolds has over 15 years of business development […]
Part 3 of 4 part webinar series: Master Einstein for Salesforce Marketing Cloud In this webinar series, you will learn how to quickly get started using Einstein for Salesforce Marketing Cloud, and how you can use this integrated AI toolset to increase your marketing impact, enhance customer segmentation and build highly personalized cross-channel experiences. Register Now
Part 2: Leading Teams, Communication Communication is a huge part of sports; a pitcher communicating with a catcher, a coach communicating a game plan, or a teammate calling for a pass. There are countless examples of verbal and non-verbal communication in sports that drive outcomes we desire or miscommunications that lead to an outcome we don’t desire! In this 90-minute webinar, we'll cover: How leaders communicate How to translate the score into actions Learning confirmation techniques Communicating to motivate and keep players connected to the goal Transparency and care, finding the right balance! Participants will leave this webinar with: Communication techniques for leading teams in a performance-based environment Methods for gaining confirmation and commitment Strategies to translate a result into a lesson or an actionable behaviour The ability to find a tone that drives motivation and seriousness Register Team Development Lessons From Sports Part 1: Shifting Teams Team Development Lessons From Sports Part 3: Growing Teams About Dave Reynolds Dave Reynolds has over 15 years of business development experience ranging from launching and developing new products, to refining sales strategies, and customizing learning and development programs for companies all over Atlantic Canada. Dave has been growing sales teams for the past 10 years and […]
Part 4 of 4 part webinar series: Master Einstein for Salesforce Marketing Cloud In this webinar series, you will learn how to quickly get started using Einstein for Salesforce Marketing Cloud, and how you can use this integrated AI toolset to increase your marketing impact, enhance customer segmentation and build highly personalized cross-channel experiences. Register Now
In Part 3 of our 3-part series, Jennifer LaPlante from DeepSense will discuss how participants can navigate the social, cultural, political and ethical implications of Artificial Intelligence and Machine Learning. Attendees will learn about existing regulations, ethical processes, and the risks that companies and organizations take as they move forward with AI & ML. Participants will walk away with: • Knowledge of ethical concerns regarding Artificial Intelligence and Machine Learning • Knowledge of current regulations surrounding these technologies Please Note: While this is a 3-part series on Artificial Intelligence and Machine Learning, attendees are welcome to participate in any number of sessions. It is not necessary to participate in Part 1 in order to attend Parts 2 or 3. Register Now About Jennifer LaPlante The Executive Director of DeepSense, Jennifer LaPlante is a passionate leader with broad experience in innovation, analytics, strategy and technology. LaPlante’s career began in research and analytics in Ontario before expanding into more technological roles after moving to Atlantic Canada. She holds an MBA and is currently working towards an MSc in Computing and Data Analytics. She is also a co-organizer of the Halifax Chapter of Women in Machine Learning and Data Science (WiMLDS), […]
The session will start with an introduction to what personal branding is (and isn’t) and its role in job search and career building in the technology industry. Participants will be guided through a discovery process to help them: Clearly and concisely articulate their personal brand Highlight their their values, key messages, and “persona” on platforms like LinkedIn Deeper understanding of how to integrate their personal brand into their professional content REGISTER About Chantal Brine Chantal is a builder- of people and businesses. An interest in the psychology behind human interaction brought her to St. Mary’s University from Bermuda, where she focused on Psychology, Business, and Human Resources. Chantal is a believer in experiential learning, a proponent for mentorship, and an active advocate for women. In 2018, she formed En Point with the mission to support one million young adults in building careers where they connect their passion to a career. En Point has helped over 10000 people advance their careers through mentorship, skill, and confidence building. A natural connector, in 2009 Chantal began working with small business, government groups, and nonprofits with private sector consulting firm PONO Consultants. She then transitioned to Unique Solutions Design, a North American tech-company […]
This is the fourth session in a series of foundational digital marketing lunch and learns provided by IGNITE and Digital Nova Scotia. You’ve been working hard at growing your online presence. You’re active on social media, creating content for your website and/or recommending people to visit your site so they do business with you. But are you effectively tracking the results of all this hard work? Do you have a system in place, or simply assume everything’s going great? If you’re looking for concrete ways to measure results, in this session Alison K will cover: Bad habits of website owners that wastes time and resources Matching business goals to obtainable and realistic outcomes (aka: what are good numbers?) Google Analytics: what it is and 5 quick wins anyone can get from it Register Now About Alison Knott Alison K (Alison Knott) is an international creative tech speaker who is passionate about the intersection of the web, creativity, and business. Drawing from over ten years of experience through consulting and teaching, Alison helps small business owners turn website woes into wins. Audiences of her sessions walk away with the knowledge, direction and confidence to reach their goals. All through humour […]
