Past Events from March 9, 2020 – June 2, 2020 › Programs › – Page 8 – Digital Nova Scotia – Leading Digital Industry

Webinar: How to Choose a Social Media Scheduling Program

Find out which social media scheduler can make your social planning a breeze. Whether you need to schedule a little content or a lot of content you'll need to figure out which social media scheduling system is best for you. Some are good automators. Some are good for listening. Some are good for analytics. How do you choose between the myriad of choices? Join me on this FREE webinar as I walk you through how to choose the best system for you and your business, followed by a LIVE Q&A session and hot seat opportunity in the Facebook Group Social Media for Twirps. Join now so you don't miss out!. Monday, March 9, 2020, at 12:00 pm Atlantic Time (11 am EST) Register!

Design Thinking for Product Localization & Market Expansion

Did you know, DNS members with less than 50 employees could access this training program for free? Have more than 50 employees? No worries, you could attend for 50% off! Looking to do business in a new market? This program can help you do just that!  This interactive workshop (March 12-13th) leverages design thinking to help you explore market expansion. You'll leave how to assess product viability, identify key customers and select the right markets for your business. Covering everything from user research to customer journeys, this practical workshop will help you adapt your products, services, and platforms to new markets regionally, nationally, and globally. Designed to help you fuel business expansion and revenues, you'll walk away understanding how markets and users differ so you can get optimum results. At the end of this program, you have a scalable and repeatable set of tools that can help your organization build a comprehensive plan to move forward. The program also provides a comprehensive introduction to the Design Thinking process, which can be applied to solve a wide range of complex business challenges. Who should attend? The program is well-suited for both individuals as well as teams looking to grow their business, introduce […]

Designed To Be Clicked Effective Website Design With Live Site Audits

About this Event If you think having a website is just about looks… it’s time to level up your design thinking! The organization and presentation of your web content needs to convince people to click, buy, or call. A little design knowledge can go a long way to achieve this. Alison K covers the secrets of design principles, typography, website copy and more. All this with helpful before and after case studies to hit points home. PLUS! At the end of the session, participants will have a chance to have their website audited live. Talk about an effective use of your lunch time! ALISON KNOTT Alison K (Alison Knott) is an international creative tech speaker who is passionate about the intersection of the web, creativity, and business. Drawing from over ten years of experience through consulting and teaching, Alison helps small business owners turn website woes into wins. Audiences of her sessions walk away with the knowledge, direction and confidence to reach their goals. All through humour and a welcomed absence of tech jargon. In addition to public speaking, Alison has held teaching positions at NSCAD University and NSCC IT Campus, mentoring hundreds of students about design and the web. […]

React Boot Camp (March 23 – April 3)

Did you know, DNS members with less than 50 employees could access this training program for free? Have more than 50 employees? No worries, you could attend for 50% off! Designed for developers, by developers. Learn how to build, maintain and launch real-world web applications with the multi-day React Bootcamp (March 23-April 3). Combining theory and application, you will produce your own apps and complete the program with the core knowledge required to deeply understand and begin building and testing robust web apps in React. Initially developed by Facebook, React is a framework used in many large-scale businesses around the world, such as Facebook, Netflix, Airbnb, and Uber. A front-runner amongst frameworks, React provides libraries to create feature-rich applications in the fields of Web Development, Mobile, and VR. Considered a user-interface framework, React allows you to code complex front-end applications with minimal resource allocation and easy scaling, and unlike most other Javascript frameworks, React is built in such a way that it pushes good coding practices, such as code reuse and data abstraction. Through this program, you will master leading-edge skills and increase your capacity to compete in local and global markets of mobile development. This hands-on, classroom-based program uses […]

E-Commerce: Adding Shopify To Your Website to Maximize Sales

Online shopping is by no means new, but during the COVID-19 many consumers are increasingly seeking ways to shop online or access takeout and delivery services. It’s even more important now to offer your customers an option to make purchases through your website. Join Tourism Nova Scotia for a webinar delivered by Digital Nova Scotia and Able Sense on how you can use Shopify as an e-commerce tool. In this webinar, Able Sense will: instruct businesses not currently selling online on how Shopify works and how they can implement it in their own businesses provide examples of how local businesses, reliant on foot traffic, have adapted to sell their product online to stay connected to their customer-base outline the services they offer to integrate Shopify into your business as one option for e-commerce   Register Now  

SEO Brunch

SEO Brunch is a meet-up of people interested in Search Engine Optimization. The community varies from professionals who have worked in the space for a long time to those new to the industry. Some regular attendees include: seasoned SEO professionals affiliate marketers who generate a large portion of their traffic and sales from organic search new-to-the-industry marketers tasked with improving their companies organic visibility business owners that want to improve traffic to their website professionals with other marketing specialties who want to align their approach to SEO those that are always curious and want to learn SEO Brunch Schedule 11:30 – 12:00 – ’10-Minute SEO Audit’ with a local business 12:00 – 12:15 – Introductions and Announcements 12:15 – 12:45 – Guest Speaker 12:45 – 1:00 – Discussions & Questions Period 1:00 – 1:30 – ’10-Minute SEO Audit’ with a local business   Reserve Now      

Top 5 Free or Low-Cost Ways to Get Your Online Presence In Order

There’s plenty of low-hanging fruit to be had in getting your online presence in order. Jargon free and stuffed full of tips! This session will leave you with a clear understanding of which tactics are best for your business and how to take immediate action. The tactics we will be reviewing are: Google My Business Google Analytics Newsletters Social Media Automation Website Auditing Register Now    

Building Connection with Your Customers Through Social Media – Part 1

Join Tourism Nova Scotia for a webinar delivered by Digital Nova Scotia and Word Craft on social media during the COVID-19 pandemic. Social media is one of the best ways to connect with people who are already interested in your business. It’s also vital for reaching people who haven’t heard about your business yet. Whether you’re just getting started or already have social media accounts for your tourism business, this will help you get to the next level to connect with your customers. In this webinar, Word Craft will discuss: Which social networks are best for you What content you could post Creating a content plan How to engage with your followers Making sense of insights Boosting and targeting posts   Register Now  

Your Web Strategy: Leveraging Google Analytics and SEO for Business Growth

Did you know, DNS members with less than 50 employees could access this training program for free? Have more than 50 employees? No worries, you could attend for 50% off! Google Analytics and SEO are household names, but before you dive into them you need to have your website strategy ready! With a fully developed web strategy, you’ll be able to measure the success of your efforts in copywriting and design choices, information architecture, user experience, accessibility, social media and digital marketing efforts and sales/awareness growth. After this program, you’ll walk away with a 12-month web strategy and know how to effectively implement Google Analytics and SEO into your web presence to drive growth and sales. We’ll be leveraging a peer-to-peer support network through an interactive slack channel, where participants can ask each other questions and provide support for one another. This immersive program will also include 5 hours on 1-1 consultation time outside of workshop hours that will allow you to gain guidance and support beyond the classroom as you apply what you have learned. Workshop #1: Website Strategy Development (2 Sessions on May 25 & May 27, 2020) Group workshop sessions from 9:30am - 12:30pm Learn to articulate […]

Building a Financial Blueprint to Navigate Through a Crisis

Having a cash flow plan for your business brings calmness in times of crisis. By calculating the financial runway of your business you will be able to make financial decisions from a place of control rather than from fear. During this 12 hour program participants will design a financial blueprint for their business that will give them the steps that they can take to make sure that they have a strong business during and after the financial crisis. Please note, only Nova Scotia businesses qualify for this program.  6 Week Session Group 1 May 27, 2020 1pm-3pm June 3, 2020 1pm-3pm June 10, 2020 1pm-3pm June 17, 2002 1pm-3pm June 24, 2020 1pm-3pm  NOTE - no class on Canada Day, July 1, 2020 July 8, 2020 1pm-3pm APRIL STROINK, BComm, RHU, EPC, PFP April is a certified Profit First Professional, she trains SMEs on how to design financial systems within their businesses to become more profitable. April is a facilitator for the Department of Labour and Advanced Education and an Associate Professor at NSCC. She has helped hundreds of people and small businesses level-up their finances through her workshops, group programs, and one-on-one coaching. In her previous life, April managed […]

ACENET: Parallel Computing School

This school is normally done in-person over 3.5 days. We have converted it to an online format that will take place twice a week for two hours eachover the course of six weeks, as follows: 2 June, 2:00-4pm Atlantic 4 June, 2:00-4pm Atlantic 9 June, 2:00-4pm Atlantic 11 June, 2:00-4pm Atlantic 16 June, 2:00-4pm Atlantic 18 June, 2:00-4pm Atlantic 23 June, 2:00-4pm Atlantic 25 June, 2:00-4pm Atlantic 30 June, 2:00-4pm Atlantic 2 July, 2:00-4pm Atlantic 7 July, 2:00-4pm Atlantic 9 July, 2:00-4pm Atlantic The school seeks to educate participants in some tools and techniques used in high-performance computing and scientific computation. Topics will include general parallel computing, Dask, Machine Learning by example, OpenMP, GPGPU, and Message Passing Interface (MPI). Each two-hour session will include a lecture and learning exercises. Participants will be provided take-home exercises to prepare for the next session. These will be oriented to those learners seeking a more advanced experience. There will be online office hours between each session so participants can ask questions about the content or the exercises. The course is aimed at researchers and innovators, both academic and industrial. The background expected is typically that of a graduate student, although both advanced undergraduates and […]