Volta & Silicon Valley Bank present a four-part virtual startup bootcamp focused on Fundraising for Founders. Ready to raise? From Fundraising Basics to Signing the Agreement (and everything in between), join Laith Shukri, Sr. Market Development Manager from Silicon Valley Bank in Canada for a four-part virtual panel series designed specifically for startup Founders in Atlantic Canada. Silicon Valley Bank has invited guest speakers and ecosystem experts to help you break down the fundraising process so that you can scale your innovation with the right partners in your corner.

This session will offer attendees an honest and frank conversation around marketing dos and don’ts in this pandemic/epidemic world. The New #Marketing Madness: To-Dos and To-Don’ts Finding, engaging and offering “the right” customer a reason to “choose you” should be every business’s challenge. Companies with the mindset “build it and they’ll come” will not survive in this pandemic/epidemic world we now live in. They need to dig deep and understand ‘human’ needs, be honest and unique in their positioning and promise, and ensure ongoing value and appreciation that brings people back. With countries now settling into a post-Covid world, significant shifts in human behaviour and demands due to the pandemic, evolution of technical services that have streamlined the purchase process, and this new age of audience engagement, companies need to be more effective with their marketing efforts. Being good doesn’t work anymore. Being better through creative, focused, and relevant marketing activity delivers success. Without understanding, you underdeliver. Without clarity, there’s confusion. Without focus, you fail.

Are you curious about what it takes to work in the exciting world of tech? Interested in different career paths, but not sure where to start? Virtusa is hosting a series of tech-focused webinars to help students and recent graduates learn more about the industry trends and what opportunities await! Technology is driving deep transformation in commerce, healthcare, drug discovery, communications, and others. At the center of all these transformations lies the power of building products and services that are innovative and driven with core capabilities in data, storage, compute, and modern tech architectures. Every industry is looking for bright engineers, data scientists, UX experts, and other vital positions that help shape the future of technology.

Think SEO is only about pleasing the Google Gods? Nope! Learn what search intent really means from a customer attraction perspective. Plus, how the fundamentals of search fits into marketing and sales funnels. Not the jargony SEO talk you were expecting, but the marketing insight you need to attract people who don’t know about you… yet. Join Alison K as she breaks down what search intent really means from a customer attraction perspective!

What do you need to need to make a machine learning project successful? How can you make smart decisions about setup and execution of a machine learning project? How should you hire and support the staff working on the project? We hope to provide clear, thoughtful answers to these, and other common questions to get you thinking about whether machine learning is a technology that you and your company or group should think about investing in. We will discuss topics like data collection, the trade-offs involved in choosing a model, and what to expect from a successful project, as well as how to salvage useful by-products and skills when projects don’t go as planned. This is a beginner session oriented to business owners and project managers curious to learn more about machine learning, or who may have an idea that involves machine learning and want to know where to begin. This session will take place on: Thursday, March 24th - 12:00pm - 2:00pm (Atlantic time) You do need to have a laptop with a Mac, Linux or Windows operating system (not a tablet, Chromebook, etc). Participants must register using their institutional / organizational email address (not a personal email, ie. […]

Power Lunch is back, and going virtual! You’re invited to join us as we serve up our Power Lunch featuring workshops from selected members to deliver expertise you can use to grow your business. Our Power Lunch leaders will walk you through information on a range of business topics, offer key takeaways, and answer your questions. Power Lunch will be held once monthly from October 2021 through March 2022, from 11:30 a.m. – 1:30 p.m, delivered virtually. As this year’s sessions are free for participants, we ask that you keep your registration to no more than two sessions, to allow for a larger diversity of attendees. About this Webinar Ingrid’s easy-to-use social media content planning system will guide you on how to create content pillars to keep you organized and focused, map out your social media posts and schedule them so you don’t have to keep worrying about what you’ll post next. In this session you will: Determine the best times to post on your business’ social media accounts Divide your social media content into 4 to 7 content pillars (themes) List social media post ideas that fall under each content pillar Plan a monthly social media content calendar Schedule […]

Tips for creating the best resume with a chance to have your personal resume reviewed by an expert from IBM We are bringing back Andrea Murray, New Grad Talent Acquisition Partner for Early Professionals at IBM, by popular demand! In this Discovery Session Andrea will guide the DeepSense community through preparing your resume as you move forward in your career. We will be diving deeper into what it takes to build a resume that will stand out by reviewing your resumes! We are looking for students to submit their resumes to be reviewed. Please note that submitted resumes will be shared during the session, so ensure the resume is scrubbed of personal details (eg. Name and contact info), the important details that should be kept include your experience, education, objective statement, skills, certifications, etc. If you are interested in submitting your resume for review, please email it to info@deepsense.ca by Monday, March 28th at 12pmAST. There is no guarantee that your resume will be used in the session. Who should attend: Students looking for their first job after graduation Students in the middle of their degree applying for internships and co-ops Those interested in a refresher of what to do […]