In this webinar, you will learn how to effectively manage marketing preferences for your customers across email and mobile channels. We’ll be sharing examples of preference center design, in addition to best practice architectural patterns and considerations for orchestrating preference data across platforms. Register
An interactive virtual lunch & learn for physical product-based startups and teams hosted by Barrington. Why make privacy an after-thought when you can make it part of your product or service design! This workshop is intended to give you a better understanding of how to incorporate Privacy by Design principles into your product design, while also helping you recognize privacy gaps. At Barrington, our goal is to help you Safeguard Against Future Events and keep your team SAFE. We will cover privacy basics, beyond two-factor authentication (you’re doing that already, right?) test your privacy knowledge, and help you understand the impact a breach could have on your business. For more information, contact ideahub@dal.ca. Register
Trade Accelerator Program (TAP) Info Session Don't wait for the economy to rebound, be ready when it does. The Halifax Chamber of Commerce is pleased to offer TAP Canada in Halifax, a program that is quickly gaining momentum across Canada, and a reputation of achieving real results, fast. Canada’s Trade Accelerator Program (TAP) is an innovative and dynamic program aimed at helping Halifax's enterprises overcome barriers to exporting. Participate in an innovative, hands-on initiative, designed to accelerate the strategic development of your business and better prepare you for expansion into international markets. Join us for this special Business Support Series to learn all about the Trade Accelerator Program and how it can help grow your business through export. Register
Business Support Series The Business Support Webinar Series will explore timely topics with industry experts to provide key insights and answers on the best ways to succeed as a business. Hosted by the Halifax Chamber of Commerce, this series will feature a wide range of topics on how to survive and thrive. Search Engine Optimization (SEO) In this presentation you'll learn how to get a steady stream of new customers to your business by optimizing your website for Google searches. With a 30 min Q&A you can have your website looked at in real-time and get instant feedback on how to improve. We'll also look at a case study of how a local solo-practitioner lawyer grew their business by 300% in 12 months. Key Takeaways: What any business owner can do to get their homepage ranking How to use the Google My Business app How to check your position in a Google search (not what you expect) Register
Leading Through Change is a series filled with thought leadership, inspiration, and insights from business leaders and our greater community. You’ll learn about keeping customers and employees engaged from home, going digital to better meet demand, and how Customer 360 helps companies stay connected. And a special musical performance often closes the show. Sign up to learn how you can move your business forward. Register
Business Support Series The Business Support Webinar Series will explore timely topics with industry experts to provide key insights and answers on the best ways to succeed as a business. Hosted by the Halifax Chamber of Commerce, this series will feature a wide range of topics on how to survive and thrive. Communicate to Connect: How to Build Relationships Through The Power of Writing The new normal of business development looks rather old-fashioned. We’ve gone back to the days before air travel connected us with prospects and potential funders from around the globe. Now, we’re depending once again on writing as the main tool to “get the word out" about innovative products and services. In this interactive webinar, you’ll learn tips that will help your business thrive in the post-COVID-19 world. You’ll learn how to: Make the mental shift from explaining science to engaging readers Connect with your target audience in language that resonates with them Build trust one writing goal at a time Craft a prospecting email that sparks a conversation Register
Leading Through Change is a series filled with thought leadership, inspiration, and insights from business leaders and our greater community. You’ll learn about keeping customers and employees engaged from home, going digital to better meet demand, and how Customer 360 helps companies stay connected. And a special musical performance often closes the show. Sign up to learn how you can move your business forward. Register
Join Erin Trafford, digital content strategist, as she guides you through her tried and true exercises for selling through story. Learn to use your content to better understand your Ideal Customer Avatar. Identify key stories in order to impact your sales and revenue, learn how to make content more appealing to today’s savvy digital consumer, and pick up actionable tips for what to do to activate your sales without feeling ‘salesy’. Takeaways from this session: Which types of stories to tell your customer Tips for gaining customer insights through your content Content funnel basics Register About Erin Trafford Erin Trafford is an award winning journalist, consultant, and strategist. She holds an Hon B.A. from the University of Toronto and an MA., Journalism from Western University. Erin has successfully coached dozens of content creators and digital entrepreneurs across North America to launch, grow and scale their businesses through strategic use of content. Erin acts as a coach and consultant for entrepreneurs and businesses seeking to enhance their understanding of content and how to leverage it to increase conversions and generate brand awareness, credibility, and revenue. Erin uses a breakthrough visibility program to help clients at all phases of growth develop and […]
Feeding a Growing World Sustainably - Module 1 of the Exploring Opportunities in Ocean Tech for Young Women Program The Centre for Ocean Ventures and Entrepreneurship (COVE) in partnership with the Department of Education and Early Childhood Development – Nova Scotia, Ignite Labs, Dalhousie University’s Emera IDEAhub and DeepSense, and with support from IBM Canada and Engineers Nova Scotia, is thrilled to announce the launch of a program aimed at engaging young women in the region’s burgeoning ocean tech industry. Exploring Opportunities in Ocean Tech for Young Women is an extracurricular program being offered across the province to youth in grades 10-12 as part of a strategy to attract more under-represented groups to the marine industry. Featuring a monthly speaker series, mentoring program, and hands-on design-thinking workshop, this program will be led by women, for young women. Exploring Opportunities in Ocean Tech for Young Women connects young women in the Western, Northern & Central Nova Scotia regions to female role models in the ocean tech industry to build their awareness of the many applications of engineering across the industry, develop their understanding of what engineering is and how it contributes to innovation across the broad industry. Through the program, students will gain awareness of the skills required and develop pathways to engineering […]
Business Support Series The Business Support Webinar Series will explore timely topics with industry experts to provide key insights and answers on the best ways to succeed as a business. Hosted by the Halifax Chamber of Commerce, this series will feature a wide range of topics on how to survive and thrive. The Bridge Beyond Binary: A 2021 bias check to enhance your business practice, service delivery and even make you a better human! Is your knowledge around gender identity limiting your ability to inspire welcoming and inclusive space for all your customers, suppliers and employees? Is your gap in knowledge hurting your business and limiting your professional success? Do you have the tools and confidence to implement intentional, beyond binary practices that will elevate your leadership skills; shifting your service delivery beyond inclusion theatre? Join Cynthia Sweeney, Consultant and Educator with Simply Good Form for an engaging hour unpacking the barriers and biases embedded in our society around gender identity and sexual orientation. In the words of Maya Angelou, 'People will forget what you said, people will forget what you did, but people will never forget how you made them feel.' We're about bridging uncomfortable conversations and empowering you with the tools needed to become more confident […]
A webinar presented by Global Relay and Titan Regulation & Advisory Texting for business is on the rise – and so are enforcement actions. How can regulated firms satisfy their communication requirements without neglecting their compliance obligations? How can they successfully conduct business through text messaging, while effectively managing employee conduct risks? Join Global Relay experts and Titan Regulation & Advisory’s Julie Dixon, Founder & CEO, and Marc Leiding, Principal Consultant, as they take a close look at: Rules & regulations involving record retention Recent enforcement actions for failing to preserve text messages The state of eComm tools in the current WFH/COVID-19 environment Compliance & Policy refinement strategies when introducing new eComm tools How a compliant text archiving service works (with live product demo) Register
Join Dentons Canada LLP, Everbridge and the David Aplin Group on Thursday, February 4th from 12:00pm - 1:00pm EST to discuss the unique and evolving cybersecurity threat landscape in Canada. Cyber risk threatens not only your organization’s reputation and bottom line, but in some cases its very existence. That is why cyber risk is now top priority on every organization’s risk register. Learn what you need to know as a manager, board member or senior level executive in this continuously evolving area of risk management. What your team should do with respect to your company’s preparedness and action plan and in addition what are your top priorities when a cyber risk event occurs. Topics we will cover include: Canada’s evolving cybersecurity threat landscape Top considerations on planning procedures for seamless rapid response Protecting privilege and addressing regulatory risk How COVID-19 has changed the nature and frequency of cyberattacks Managing cybersecurity threats in a work from home environment during the pandemic Lessons learned Projections for 2021 Register
