First impressions are important - especially digital ones. Outbound sales development activities like LinkedIn and email messaging can be highly targeted and effective if done well. If done poorly, they can make a bad first impression and lead to rejection and wasted time of valuable sales resources. In this event, we will use real-world examples and some cheeky new ways of thinking about first-touch messages to reframe how to approach outbound efforts and maximize success rates. 3 Takeaways Learn effective sales outreach practices and techniques Dissect and learn from real world examples of good and bad outreach efforts Leave with new ideas on how to approach this critical revenue generating activity

Increasingly costly cyberthreats and ransomware attacks have turned the cyber insurance industry upside down. Insurers are tightening underwriting requirements, increasing the price of premiums, and even dropping coverage altogether for high-risk organizations.In this upcoming session with Christopher Hills, Chief Security Strategist at BeyondTrust, hear how the cyber insurance market is changing, why it is changing, and the new expectations for a company seeking to obtain, or maintain, cyber liability coverage. All attendees will receive the BeyondTrust Cybersecurity Insurance Checklist as a guide in understanding the common requirements for cyber insurance approval. 3 Key Takeaways 1. How and why the cyber insurance market is changing 2. How implementing specific security controls, such as privileged access management (PAM), can help you qualify for coverage and get better rates 3. How much cyber insurance coverage should be obtained Meet your Presenter... Christopher Hills has more than 20 years’ experience as a Technical Director, Senior Solutions Architect, andSecurity Engineer operating in highly sensitive environments. As Chief Security Strategist, he works withCustomer, Marketing, and Executives on Thought Leadership, Market Trends, Company Vision and Strategy reporting to the CSO.  

Whether you have had remote employees for years or have moved in that direction post-pandemic, this is a very practical workshop that details key criteria to lead top-performing geographically dispersed teams. This comprehensive session provides a lucid, insightful, and practical approach to transitioning your organization to remote. Or, if you’re already remote or hybrid – we’ll show you how to create a higher-performing workplace – wherever that workplace is. This training is tailor-made for business leaders who need real answers and are determined to find the surest route to leveraging remote’s significant advantages. Based on Virtira’s Forbes Books best-seller, “The Power of Remote”, and decades of experience, this workshop will give you key strategies to boost productivity, cut costs, improve morale and retention, expand your talent pool, protect your business against disruption, and reduce your company's environmental impact. You’ll leave with a roadmap to achieve these results while also expanding employee engagement, well-being, and trust. What are 3-Key Takeaways: What are the key strategies to hire, onboard and train remote superstars What every leader needs to understand about building culture remotely How to be a remote manager who promotes autonomous work instead of scrutinized work. Meet your presenter: Kara Purdy […]

With the demand of new talent and immigration rates in Nova Scotia rising, having an intentional hiring strategy that acknowledges and appreciates candidates’ unique backgrounds is essential and contributes to a more diverse workforce in Nova Scotia. In this workshop, attendees will explore how to design an effective EDI hiring strategy for their organization that acknowledges and celebrates unique abilities and experiences. We will look at the impact of diverse and inclusive teams and discuss proven strategies to target your talent search. Attendees will learn the importance of inclusive policy, engaged leadership, and employee education around EDI. We will also discuss potential community partnerships and available resources depending on your industry and recruitment needs. 3 Key Takeaways: How to design and effective EDI hiring policy/strategy for your organization Recruitment and interview strategies - how to set yourself up for success What happens when you have a diverse and inclusive team? How does it impact your business Meet your presenter... Sarah Mullins has been a leader in the human resource industry for over 25 years. After a lengthy corporate career working with high growth organizations she launched uptreeHR, a full service HR business partner for small businesses. She and her team […]

Let’s talk about the talent climate, hiring, dealing with a labor gap, quiet quitting, and the great resignation as it relates to our province. Join Digital Nova Scotia, as we discuss the climate of our workforce in the province; specifically hiring and layoffs, the perception it may have on the demand for tech talent, and the value proposition of being employed in tech in Nova Scotia. Meet Our Panelists: Nick Miesener, Partner at Venor Nick brings almost a decade of recruitment and human resources experience to the table having worked with venture capital-backed start-ups through to Fortune 100 companies to solve their unique talent challenges. Nick truly believes in the importance of finding and recognizing high-character, high-talent individuals, and putting them in a position to succeed. From blockchain technology through to ocean sensors, Nick has developed a reputation for partnering with businesses and top talent to understand their needs and find the best possible match. Nick holds a BA from Saint Mary’s University and an Advanced Diploma in HR from NSCC. He is also a Certified Human Resources Professional (CHRP) candidate, having successfully passed the National Knowledge Exam.     Dr. Andrew Rau-Chaplin, Professor and Dean in the Faculty of […]

Do you find technology to be more of a distraction to your day’s productivity than an asset? If you’re like many knowledge workers, you likely feel that your day is full of meetings and notifications leaving you to do your “real work” in the evenings and weekends. Let’s change that. Braden Newell is a cybersecurity professional who has spent the last two years collecting tips, strategies, and apps to boost productivity. Together we can master how technology can help improve our focus and productivity instead of being a constant distraction. What are 3-Key Takeaways: Technology doesn’t have to be a distraction Technology can help increase your focus and productivity It’s okay to say no and to find your personal work-life mix Meet your presenter... Braden Newell is an Apple technologist, cybersecurity professional, and technology educator based out of Nova Scotia, Canada. His life's mission is to make technology easier to understand. He takes pride in taking complex technical topics and translating them into simpler speak. Braden is a Learning Experience Designer at Jamf, an Apple device management and security company, focusing on the organization’s cybersecurity portfolio. Additionally, Braden is the Privacy & Security Lead for Virtual Hallway, a digital health […]

Let’s break it down…you have a product or service that solves a problem. There are potential customers out there with that problem. They hear about you and want your product/service. You deliver upon that, you rock at it and your new client loves you now and tells everyone about your business. Simple right….well immediately you say no it’s not. But I’m here to tell you, when you structure your systems and marketing in the right way then you can have that. This is not a “Learn how to run facebook ads”, this is not a “you’re one funnel away from crushing it” workshop. During this workshop we will first knock down the metaphorical lego blocks about how you approach your business growth. Then with our guidance, you will begin to to rebuild your process and approach with purpose, passion and performance in mind. Our time together will be intense, meaningful and productive. If you’re coming to watch a middle age fat guy stand behind a podium while staring at powerpoints, then this workshop is not for you. Rather you’ll see a 42 year old marketing founder challenge your thinking, give you the golden nuggets you need to break through your […]

Join Digital Nova Scotia and Beyond Trust on May 18th for our FREE in-person Member Mixer! Come and meet DNS members new and old, we also invite those curious about what it’s like to be a DNS member to attend and learn more! Please note, space is limited please register to confirm your attendance AGENDA 5:00pm Reception: encouraging people to have some snacks and drinks 5:30pm Opening Remarks  6:00pm Networking 7:00pm Wind Down: Closing remarks 

We all wake up with good ideas, but many are not able to make them great, successful and profitable businesses. Get some tips about what are the major challenges that Startups are facing, and learn what it takes to properly manage and scale your business idea. Get tips about what makes a good entrepreneur, and learn about the important elements for a successful pitch to attract investors. Finally, you will learn as well about how to plan for your exit strategy. 3 Key Takeaways 1. The traits that a successful entrepreneur should have 2. How to structure a successful investment pitch 3. How to plan for your exit strategy Meet Your Presenter... Marc is an expert in Corporate Strategy, Commercial Operations, Marketing & Sales Strategy coupled with a solid understanding of Corporate Finance, Strategic Investment and Leadership. As the founder of Strategy Up he is now assisting his clients by providing consulting services in Strategic Planning, Corporate and Commercial Strategy within the Information, Communication and Technology (ICT) industry.  

Let’s talk about the role Ocean Technology plays in Managing our Oceans Join Digital Nova Scotia and COVE, in celebration of World Oceans week as we discuss the technology being developed and used in ocean management. Our panelists will look ahead at what this could mean for the future of ocean tech and our oceans. Meet Our Panelists: Levi Morrison, Director of Innovation at COVE Levi’s responsibility is to lead and direct the development of on-shore and off-shore infrastructure to support client commercialization efforts and meet COVE’s objectives which include decarbonization initiatives and Digital Harbour. Levi holds over 10 years of engineering experience working with governmental and commercial entities to deliver quality results across diverse teams. Levi has worked with teams in engineering, education, and communications to ensure that cross organizational objectives are met with consistency. While working with Ulnooweg as Senior Project Manager, Levi employed Agile and PMI methodologies in tandem with Indigenous knowledge and values to help operationalize the Education Centre in their implementation of a two-eyed seeing, community first approach to educational curriculum development and delivery. Levi has spoken at such conferences as Engineers Nova Scotia, Indigenous Technology Summit, and the Annual NB Engineering competition to share […]