In partnership with Startup Zone and Food Island Partnership, IGNITE Atlantic is hosting this workshop to support and encourage the discussion surrounding automation in the food industry. We are hosting this event as part of IGNITE’s Food Automation Series, which aims to foster open communication and promote innovation in regards to food automation in rural communities. The event will take place at Startup Zone in Charlottetown to showcase some of the latest food industry innovations happening locally. We hope to see you there!

About this event Why the %$#& do I need to worry about marketing? If you aren’t thinking about or planning to add marketing to your overarching strategy, your business will fail. If you’re executing marketing tactics without a strategy, your business will stall and stagnate. If you aren’t tracking and reacting to your marketing efforts, you’re wasting money. This workshop will be a no-nonsense discussion around marketing, and offer attendees a guideline to develop an effective, impactful, and results driven marketing strategy that can evolve with the growth of any business. We will dive into how important marketing is to the success of all areas of your organization; how it is ingrained in both acquisition and retention approaches; and how to recognize and react to both success and/or failure. We will explore 3 key components of any successful marketing strategy – brand, customer and category. Each extremely important, and something every organization needs to continually focus on. We will also offer insight, advice and a framework to help build, expand or rework anyone’s marketing strategy. Companies or community groups – be it startups, early stage to well-established – will benefit from this fresh, frank and unique perspective. In this 1 […]

When and where | Date and time Wed, 23 November 2022, 2:30 PM – 4:00 PM AST Location IGNITE Atlantic - New Glasgow 352 E River Rd New Glasgow, NS B2H 3P7 About this event We’ve partnered with Futurpreneur to highlight successful rural entrepreneurs and to discuss the many resources available to other rural entrepreneurs. Join us at IGNITE New Glasgow on November 23rd to hear from Greg Linton, co-founder of Tightline Anchor, who will give a brief history of his business and discuss the benefits and opportunities that lie within rural entrepreneurship. ____________ DISCLAIMER: By participating in this IGNITE Atlantic event, you understand that photos and videos may be recorded and shared for future use.  

About this event Why the %$#& do I need to worry about marketing? If you aren’t thinking about or planning to add marketing to your overarching strategy, your business will fail. If you’re executing marketing tactics without a strategy, your business will stall and stagnate. If you aren’t tracking and reacting to your marketing efforts, you’re wasting money. This workshop will be a no-nonsense discussion around marketing, and offer attendees a guideline to develop an effective, impactful, and results driven marketing strategy that can evolve with the growth of any business. We will dive into how important marketing is to the success of all areas of your organization; how it is ingrained in both acquisition and retention approaches; and how to recognize and react to both success and/or failure. We will explore 3 key components of any successful marketing strategy – brand, customer and category. Each extremely important, and something every organization needs to continually focus on. We will also offer insight, advice and a framework to help build, expand or rework anyone’s marketing strategy. Companies or community groups – be it startups, early stage to well-established – will benefit from this fresh, frank and unique perspective. In this 1 […]

About this event Join us on November 23rd as IGNITE Atlantic welcomes you to The PIER. Through panel discussions and presentations, we will discover the potential of transportation and logistics opportunities. This will be a great time to meet some of The PIER members as they highlight vessel decarbonization, AI at ports and marine electrification. The event will be held from 10:00 am - 3:00 pm at The PIER (1209 Marginal Road Rd in Halifax). Doors open at 9:30am. Refreshments and lunch will be provided! Join us for drinks and an afternoon of networking at the Garrison Brewing from 3:30-5:30 pm.  

IGNITE Atlantic invites you to join them for their End of Summer Social, in partnership with the Pictou County Chamber of Commerce, Pictou County Partnership, Invest Nova Scotia, Mentoring Plus and CBDC-NOBL. The social will take place Thursday, August 31st from 4pm to 6pm at Blue Lobster Public House, providing the perfect atmosphere for networking and connecting with other local entrepreneurs and changemakers. The social is open to the entire community, IGNITE Atlantic looks forward to seeing you on August 31st!