In the second session of Halifax Partnerships Business Recovery and Continuity Webinars, we will present the key resilience learnings from the COVID-19 crisis and how to use this knowledge to prepare for future disruptions. Hear directly from the Halifax business community and partner organizations as they will discuss some of their successes in dealing with the pandemic. Register
The Cape Breton Regional Chamber of Commerce offers free training opportunities sponsored through Labour and Advanced Education and their Workplace Education Initiative. This initiative promotes learning at work and supports the development of your workers by increasing their workplace skills. This course is for businesses, especially trades-based businesses, to help them define strategies to market their business. This course forms part of the certification for the Atlantic Trade Business Skills Certification for journeymen. Learning Outcomes: Define & Identify the core components of a marketing strategy Identify the USP (unique selling proposition) Create a positioning statement Develop target market Create a value proposition Develop marketing objectives Gathering and analyzing data using the four main primary research methods Develop pricing strategies for each product in the product line Define costing terminology Identify components of a promotional campaign Determine the marketing budget Register
Business Support Series The Business Support Webinar Series will explore timely topics with industry experts to provide key insights and answers on the best ways to succeed as a business. Hosted by the Halifax Chamber of Commerce, this series will feature a wide range of topics on how to survive and thrive. Due to the pandemic, many things have changed, including your taxes. There have been changes to T4s, extra slips from benefits received, new credits to claim for Work At Home expenses, and new forms to fill out for employers. Join Lori Harraway from H&R Block on March 23rd as she walks us through these changes and answers the following questions: What do these changes mean for me? What am I able to claim? How will this impact my business or employees? Register
Join Halifax Partnership’s Labour Market Team on Tuesday, March 23, 2021 at 12:00pm AST for an overview of The Atlantic Immigration Pilot. During this session, you will hear from the Halifax Partnership’s Labour Market Team on the Atlantic Immigration Pilot. The Atlantic Immigration Pilot provides a streamlined process that facilitates hiring of skilled international labour. Learn more about this process, and the importance of hiring international talent for your company. During the Q&A period of the event, Al Tek will be joined by the Nova Scotia Office of Immigration who will assist in answering any of your questions. Register
The Cape Breton Regional Chamber of Commerce offers free training opportunities sponsored through Labour and Advanced Education and their Workplace Education Initiative. This initiative promotes learning at work and supports the development of your workers by increasing their workplace skills. This course provides the framework for you to produce the proposal that you need to get your idea off the ground. You will be producing your proposal over the ten weeks of the course. Each week will feature an instruction session, but the majority of course time will be devoted to your in-class, hands-on proposal development. You will be finding the funders you need to target, honing and shaping your ideas, writing, editing, and presenting your project in a way that makes its merits shine. By the end of the course, you will be ready to send off your proposal. Learning Outcomes: Identify the different kinds of proposals and the various sources of requests for proposals Understand how to structure an effective proposal and assemble persuasive evidence Learn and practice ways to overcome barriers to writing Explore and practice the persuasive power of plain language Be able to identify and apply universal principles of ethical persuasion Practice how to edit […]
If you’re guiding groups, training teams, leading workshops and events, facilitating conversations…chances are, you’ve encountered uncomfortable tension in the room. And when you’re facilitating, the sudden appearance of tension, disagreement, and conflict can quickly knock you off your seat. What are some options for how to respond when difference (tension, disagreement, conflict) starts to show up in the room? Let’s dive in together! Coming up on March 23rd and 31st, a two-part master class to develop your skills & self in response to conflict. We’d love to have you with us! Register
Celebrating women in the Atlantic Tech sector. BDC Capital’s Women in Technology Venture Fund and BDC Technology Industry team, along with the Genesis Centre, invite you to attend the virtual edition of the Female, Founders, Funders and Fortifiers event series. We look forward to seeing you there! Register
Join us on Tuesday, Mar. 16 or Wednesday, Mar. 24 for a session on growth stages + financing rounds, led by Toon Nagtegaal. To prepare for equity financing, you need to know what is expected from you and why. As venture capital becomes part of the financing mix, in the upcoming round or the ones after, understanding the inner workings of this specific asset class is crucial. From a distance, the valuation and timing of different equity financing rounds may seem like products from a magic box, however, there is more logic involved than you might think. During these morning sessions (pick your preferred date), this logic is explained and participants will understand how to prepare for the next financing round. Led by Toon Nagtegaal, participants will be able to align their growth stages and execution plans accordingly. Register
COVID-19 has transformed the way we work and live, and organizations are searching for modern solutions to today’s technology challenges. Businesses today must modernize how and where work gets done, and stay informed about the devices and solutions needed to make that happen. The way we work is changing; working from anywhere has become the new norm and with that brings many benefits and challenges. IT priorities have evolved to enable a remote work environment, but are staff still working in a secure, well-connected environment that allows them to get things done wherever they are? Join us for an insightful virtual session to learn more about productivity and teamwork solutions in Microsoft 365 along with the ways you can leverage the power of Surface devices. In this session, we will cover: How the workplace is changing - Surface and the Modern Workplace How to provision and deploy devices remotely without sacrificing security with Autopilot How to adjust to the new normal of remote work with Microsoft Teams Surface device-as-a-service This session includes a live chat and Q&A with Compugen’s experts, so bring all your questions and get answers! Each attendee will be entered in to win a pair of Surface […]
Online stores have been gaining in popularity as customers look for quick and convenient ways to make purchases when and how they want. That’s become even more true during COVID as people look for more contactless purchases, delivered right to their door – and the competition is fierce! Join Taina Barrionuevo an e-commerce consultant for tips and tricks on Photography for E-Commerce so you can make sure your online store stands out in this busy marketplace. And make sure to join Taina on March 31st for our second webinar on Writing for E-Commerce! Register
Join Tourism Nova Scotia and Digital Nova Scotia for a webinar presented by Alison Knott, Founder of Alison K Consulting, exploring opportunities to market your business online and get the results you want. Alison will share strategies that go beyond social media promotion to bring traffic to your website, generate leads, and close the sale. The webinar will cover the following topics: The importance of marketing your business across multiple channels What online marketing channels are out there, and which ones are right for your business Examples of ways to market your business online with low cost/set-up time Register
Story Strategist Erin Trafford will guide us to understanding the three key ingredients to a powerful Story and explain how to leverage storytelling to grow a business. Building on her previous Spotlight Session, Erin will go one level deeper to create impact, resonance and relevance that will help business owners form meaningful connections with customers and clients. In this session, you will learn: The definition of Story when it comes to marketing The three ingredients to Story and how to find them Tools to easily uncover your Story Register
