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Sales Deconstructed: What You Need to Know to Close


Nova Scotia Business Inc., in partnership with Atlantic Canada Opportunities Agency and Community Business Development Corporation (CBDC), is pleased to offer Sales Deconstructed: What You Need to Know to Close. This workshop consists of two half-day sessions focused on providing your business with a step-by-step guide to sales and lead generation. Sessions will include small group work, discussions, assignments and reading on the following topics: What it takes to create a healthy sales funnel and the metrics that matter to enable you to track these over time Understanding the building blocks that need to be in place for a solid sales plan Overview of how sales process evolves from a start-up to a growth-oriented company Building a repeatable sales process to ensure proper onboarding and faster ramp times that you can scale across a growing team Closing the deal – how often to reach out and what to say This course will run from 1 pm to 4:30 pm for 2 days: Day One - Thursday, January 20, 2022: Sales trends 2022 Running your business by the numbers - the KPIs that matter Know your buyer and how to generate meetings at scale Day Two - Thursday, January 27, 2022: […]

Configuring and Optimizing WooCommerce with Eric Leuthardt


7:00: Zoom opens -- 7:10 Opening Remarks -- 7:15 Presentation: Configuring and Optimizing WooCommerce with Eric Leuthardt Event Details: WooCommerce is the largest and most common eCommerce plugin for WordPress. This event will be an adventure into the configuration of WooCommerce as well as some optimization tips. There will be tips and lessons learned from building numerous stores including a primer on how I configure WooCommerce for my Printful stores. Bio: Eric Leuthardt walks the line between art and technology and does it with a New York no-nonsense approach. Programming since the mid-80s and web designing since the mid-90s, he officially began working in the IT industry in 1995. Two Master's degrees later (one in Computer Information Systems and one an MBA in Technology Management), Eric launched his own tech company and specializes in IT security and supporting small businesses. He also enjoys teaching classes and speaking to groups. Leveraging his undergrad degree in Video and Music Production moonlighting as a DJ for fifteen years, he was at home both on the radio and performing at events. When he transferred his talent into photography, he knew he had found his niche. A published photographer teaching and lecturing since 2008, he […]