Description:

Are you a business owner or aspiring entrepreneur looking to leverage the power of social media to grow your business? In today’s digital landscape, social media skills are essential for effectively reaching and engaging with your target audience.

This workshop is designed to equip small business owners, entrepreneurs, and employees with the knowledge and strategies needed to harness the potential of social media marketing. Whether you’re new to social media or seeking to enhance your current efforts, this workshop will provide you with actionable insights to elevate your online presence and drive real business results.

By the end of this workshop, participants will:

• Understand the Impact of Social Media: Gain insights into how social media has transformed the way businesses connect with customers and how it influences purchasing decisions in 2023.
• Identify Target Audience: Learn how to define and identify your target audience, ensuring that your social media efforts are directed towards those most likely to engage with your business.
• Platforms and Best Practices: Explore the major social media platforms (Facebook, Instagram, Twitter, etc.) and understand platform-specific best practices for maximizing reach and engagement.
• Engagement and Community Building: Learn strategies for fostering meaningful interactions with your audience, building a loyal online community, and responding effectively to comments and messages.

Whether you’re a small business owner, entrepreneur, or team member tasked with social media responsibilities, this training is for you!

Faciltator: Kerra Aucoin Mansfield from KA Social Media

KA Social Media, owned by Kerra Aucoin Mansfield, is a social media marketing consultant based out of Dartmouth, Nova Scotia.

KA Social Media helps small-to-medium business owners understand the fundamentals of social media marketing so they can connect with their audiences and bring awareness to their businesses. By focusing on building confidence and clarity around social media, Kerra helps business owners post consistently and with purpose.

Since 2014, KA Social Media’s focus has been on growing businesses across Atlantic Canada together—because when our businesses thrive together, real community and connections begin. Find out more at KASocialMedia.ca

Notes:

If you’re unable to attend an event please take a minute and cancel your ticket. This allows our events team to better prepare for every event.

By attending this event, you agree to be photographed and/or filmed, and give permission to Volta and Boast to use your image in promotional and/or marketing materials.