BUILDING FOR THE FUTURE: A WEBINAR SERIES AIMED AT SUPPORTING NOVA SCOTIAN BUSINESSES
Supported by the Department of Labour and Advanced Education
The Halifax Chamber of Commerce is launching a training program to be executed throughout Nova Scotia, to support businesses as we all learn how to navigate and do business during COVID-19 and a new way of life. Businesses need support and expertise as they pivot and attempt to stay in business and grow through this pandemic situation. The Halifax Chamber has surveyed and spoken to members and have identified the necessary critical areas of support.
OVERVIEW:
Building for the Future is a 6-part series on what members need to know now to survive and thrive throughout a pandemic and into recovery. This webinar series will feature 2 hour sessions 3 days a week for 2 weeks, for a total of 12 hours of training. Businesses will be better prepared to navigate through how the pandemic affected their business and what they can do in response and identify their customers and modify their sales tactics.
Before registering, please note:
Any questions regarding this training series, please contact Kayla Lynch at kayla@halifaxchamber.com
SESSIONS & SCHEDULE:
WEEK ONE:
MONDAY OCTOBER 19 FROM 8:30 AM-10:30 AM
Identifying your Customers
The world changed overnight and now businesses are scrambling to adapt. Are you clear about what customers to focus on and what buyers need from you today? If not, this workshop is for you. Hosted by Katelyn Bourgoin, The Right Fit is an interactive online training program for growth-hungry teams. Participants will learn how to identify their most profitable customers and figure out what triggers them to buy. You’ll walk away with an actionable customer persona to help guide your strategy and align your team.
WEDNESDAY OCTOBER 21 FROM 8:30AM-10:30AM
Surviving COVID-19 Financially
Dennis Amirault with Symplicity Organizational Designs, will be leading this session to discuss the current funding and programs available to small businesses. An in-depth look at programs from all levels of government and what is required to access them. Also, during this session, we will examine cash flow impact and best practices to survive through this pandemic through planning and resource allocation. There will be plenty of time for questions and answers.
FRIDAY OCTOBER 23 FROM 8:30AM-10:30AM
E-Commerce and Online Sales
Rob Gorham with Niche Workplace Education, will teach participants how to utilize online platforms such as Spotify and learn strategies, custom implementations and transformative growth. This will also cover POS, wholesale channels and expert advice on e-commerce strategies.
WEEK TWO:
MONDAY OCTOBER 26 FROM 8:30AM-10:30AM
Leading Remotely and Keeping Employees Engaged
Jamie O’Neill, with Uprise Consulting, will host this session to discuss best practices of leading remotely. Since 70% of an individual’s engagement is driven by their manager, it’s crucial that as leaders, we strive to engage all employees, from all distances. In this class we examine the main challenges of leading remotely and the 13 tips to help managers engage at a higher level.
WEDNESDAY OCTOBER 28 FROM 8:30AM-10:30AM
Leading through a Crisis
When faced with a crisis, leaders are forced to think and behave in ways that feel unfamiliar. Whether it’s a technological, financial, natural, or a health crisis, crises demand that leaders step up. During a crisis, a leader’s goal is to reduce loss and keep things operating as normal as possible. This session, delivered by Jamie O’Neill of Uprise Consulting, is designed to provide leaders with the tools they need to best manage during trying and difficult times.
FRIDAY OCTOBER 30 FROM 8:30AM-10:30AM
Modifying Your Sales Strategy
Curtis Hamilton, Director of Training at Sandler Training Maritimes, will guide you through creating or modifying your existing sales strategy and learn how to engage with current customers and prospects. This session will look at how to organize your week to be productive and efficient at setting up phone calls, meetings and being prepared, confident and trust-worthy in delivering your companies value proposition.
PARTICIPANT REQUIREMENTS
