Digital Technology Supercluster – Digital Nova Scotia – Leading Digital Industry

Digital Technology Supercluster

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Future-proofing Your Trademark Strategy

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Topic: Future-proofing Your Trademark Strategy Description: Given rapid growth and increased competition within the technology and digital innovation sector, adopting a trademark for your organization can feel like walking into a minefield. Having the foundation of a carefully executed trademark strategy can elevate your brand, prevent misuse by others, and become a valuable marketing tool in navigating the increasingly crowded world of trademarks. Whether you are intending to keep it local or have a view to global expansion, developing an understanding for what a trademark is, best practices for choosing and protecting your trademark, and what you can do to reduce your risk of inadvertently stepping on others’ toes, are vital for any organization. Join us for a 60 minute talk with industry thought leaders from McCarthy Tétrault and Swift Medical where through case studies and examples we will look at: Selecting a trademark that can be protected How to manage your risk of trademark infringement Devising a trademark strategy for current and future business goals Lessons learned in setting brand direction Presenters: Vincent Yip, Partner, McCarthy Tétrault LLP Amy Fong, Counsel, McCarthy Tétrault LLP Jon Tower Akerman, VP Marketing, Swift Medical Time: Jun 21, 2022 10:00 AM in Vancouver

How IP Can Enable your Business Strategy

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Topic: How IP Can Enable your Business Strategy Description Understanding intellectual property and developing an IP strategy that is aligned with your overall business objectives is essential for the growth and success of your organization. Embedding appropriate IP guideposts within your business strategy will better position you to identify strategic opportunities that build into your organizational roadmap and align your culture and processes with your IP strategy. Join us for an interactive 60 minute discussion with industry thought leaders from Attabotics and the Innovation Asset Collective where we will look at: How an IP strategy increases your company’s value Key considerations when creating IP portfolios and strategies Identifying your commercially valuable pinch points Practical guidelines for working with experts Presenters: Erin Pisko, VP, IP Strategy, Innovation Asset Collective Neeraj Gupta, Chief Strategy Officer, Attabotics Inc. Time: Jul 21, 2022 10:00 AM in Vancouver

National Security & Digital Technologies

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In today’s increasingly competitive geopolitical environment, national security, economic prosperity and Canada’s innovation future are closely entwined. Canadian research and innovation, including the digital technology segment, is increasingly a target of hostile activity, and a collaborative public-private approach is required to increase national resilience against this threat. Join us for a 60-minute talk for an overview of the threat environment and mitigation measures in a changing national security landscape and how to empower your organization to take actions to increase your security against a variety of threat vectors, including your by enhancing your cybersecurity posture. We will look at how: digital technological advances and research are considered key to geopolitical dominance, and their exploitation by hostile actors is connected not only to Canada’s economic prosperity but also to security risks in the form of military and surveillance applications of dual-use technology taking steps to increase cyber security can strengthen your competitive advantage and contribute to an enhanced national cyber posture organizations and individuals specializing in research and innovation can take security measures to protect themselves and their intellectual property small and medium-sized organizations can take steps to address these threats through training and certification programs, including the newly launched CyberSecure […]

Annual General Meeting and Member Lunch

Online

On Tuesday, September 20 2022, the Digital Supercluster will host our Annual General Meeting, including a panel conversation among B.C. tech and innovation leaders around the current state of B.C. and Canada’s technology ecosystem and what B.C. is doing to foster and grow Canadian technology. Following our AGM business, we are pleased to present a networking lunch with our community of Members and Associates. We are excited to bring Digital Supercluster Members together to reconnect at this first major in-person gathering following a two-year hiatus. Please note this is for Members only, registration details have been sent separately.

Data: Collect it, Own it, Keep it

Online

There are important and timely concerns related to the growing need to collect, license, and use data, which organizations need to be aware of. In this 60 minute session, industry thought leaders will discuss: - Key practical considerations for licensing data – both inbound and outbound - Risks and pitfalls for those licensing and using data and how to avoid them - How to secure your data assets when engaging in a funding round *Time on banner is PT