Events for March 10, 2022 › Webinar › – Digital Nova Scotia – Leading Digital Industry

Startup Bootcamp: Fundraising 101 for Founders

Online

Volta & Silicon Valley Bank present a four-part virtual startup bootcamp focused on Fundraising for Founders. Ready to raise? From Fundraising Basics to Signing the Agreement (and everything in between), join Laith Shukri, Sr. Market Development Manager from Silicon Valley Bank in Canada for a four-part virtual panel series designed specifically for startup Founders in Atlantic Canada. Silicon Valley Bank has invited guest speakers and ecosystem experts to help you break down the fundraising process so that you can scale your innovation with the right partners in your corner.

The New #Marketing Madness: To Dos and To Don’ts

Online

This session will offer attendees an honest and frank conversation around marketing dos and don’ts in this pandemic/epidemic world. The New #Marketing Madness: To-Dos and To-Don’ts Finding, engaging and offering “the right” customer a reason to “choose you” should be every business’s challenge. Companies with the mindset “build it and they’ll come” will not survive in this pandemic/epidemic world we now live in. They need to dig deep and understand ‘human’ needs, be honest and unique in their positioning and promise, and ensure ongoing value and appreciation that brings people back. With countries now settling into a post-Covid world, significant shifts in human behaviour and demands due to the pandemic, evolution of technical services that have streamlined the purchase process, and this new age of audience engagement, companies need to be more effective with their marketing efforts. Being good doesn’t work anymore. Being better through creative, focused, and relevant marketing activity delivers success. Without understanding, you underdeliver. Without clarity, there’s confusion. Without focus, you fail.

Ocean Farming Series – Food Security & Environmental Sustainability

Online

Join the Cape Breton Partnership and Nova Scotia Community College for the second Ocean Farming session in a FREE five-part series: Ocean Farming – Food Security & Environmental Sustainability on Thursday, March 10, 2022 at 1 p.m. via Zoom. The session will feature panel presentations and discussions with Stacey McCarthy, Marketing & Communications Manager, Aquaculture Association of Nova Scotia, Alicia Lake, Executive Director, Cape Breton Food Hub, and Allison McIsaac, Biologist of Eskasoni Fish & Wildlife Commission. The session will be moderated by Amanda Mombourquette, Community Innovation Lead at Nova Scotia Community College. This event is part of the Cape Breton Partnership's and Nova Scotia Community College’s Ocean Farming Series, bringing our local Cape Breton - Unama'ki business community together to hear from industry experts on a range of topics important to the success and growth of the ocean farming sector on Cape Breton Island.