Invest Nova Scotia – Digital Nova Scotia – Leading Digital Industry

Sales Enablement Training Program: Leveraging Tools on a Budget

About this event Science & Tech • High Tech NOTE: The workshops provided by Invest Nova Scotia are primarily available to businesses based in Nova Scotia. If your company is located outside of Nova Scotia and you wish to participate, you may be added to a waitlist for future opportunities. Priority will be given to Nova Scotia-based businesses. A link to this webinar will be provided to registered attendees before the start of the event. Event Overview: Sales enablement doesn’t have to break the bank. This four-part training series is designed specifically for solopreneurs and small business owners who want to grow their businesses, improve customer engagement, and explore exporting opportunities—all while keeping costs low. Through a practical framework based on the 5W’s (Who, What, Where, When, Why) and How, you'll learn how to implement cost-effective (and often free!) sales enablement tools that drive real results. Why Attend?: Overhead costs shouldn't hold your business back. In this training, you’ll: Learn how to implement powerful sales tools for free or under $80/month. Discover which tools provide the most value for your business goals. Understand when it’s worth upgrading to paid versions—and how to maximize your ROI. Gain the confidence to scale […]

Smart Pricing for Small Business

About this event ** This workshop is currently SOLD OUT. You can join the waitlist and be notified if a spot becomes available. ** NOTE: The workshops provided by Invest Nova Scotia are primarily available to businesses based in Nova Scotia. If your company is located outside of Nova Scotia and you wish to participate, you may be added to a waitlist for future opportunities. Priority will be given to Nova Scotia-based businesses. A link to this webinar will be provided to registered attendees before the start of the event. Presented by Invest Nova Scotia, in partnership with ACOA In a rapidly changing business landscape, price is the most powerful lever you can pull to set your business up for financial success. Yet, many founders lack confidence in their pricing decisions—and leave money on the table. This free, three-part virtual workshop series is designed specifically for business owners selling physical products or services, offering hands-on strategies, frameworks, and expert guidance to help you: Justify your prices (or even raise them!) Create irresistible offers Leverage pricing psychology to boost conversions Led by Carolyn Crewe of Best Kind Consulting, each session blends insightful learning with practical tools you can apply right away to improve your […]

FITTskills | International Sales and Marketing

About this event NOTE: The workshops provided by Invest Nova Scotia, in partnerships with Atlantic Canada Opportunities Agency (ACOA), Forum for International Trade Training (FITT) and Export Development Canada (EDC), are primarily available to businesses based in Nova Scotia. If your company is located outside of Nova Scotia and you wish to participate, you may be added to a waitlist for future opportunities. Priority will be given to Nova Scotia-based businesses. Market and sell your goods or services effectively anywhere in the world by developing effective strategies, creating a strong international brand and building deeper relationships with your customers. This International Sales and Marketing course details the considerations an organization must make when promoting and selling products and/or services beyond its domestic borders. Learn how to build your company’s brand, develop effective sales and marketing strategies, build a high demand for your product and create strong relationships with your customers. Download Full Course Outline PDF This four-day course will take place on the following dates: Day 1: Thursday, November 13, 2025, 9:00 am - 12:30 pm Day 2: Friday, November 14, 2025, 9:00 am - 12:30 pm Day 3: Thursday, November 20, 2025, 9:00 am - 12:30 pm Day 4: Friday, November 21, 2025, […]