It’s 2022 – social media skills are an absolute must for getting the word out about your business. Unfortunately, many businesses are posting on social media without a plan of action to turn all that time and effort into an increase in their bottom line. When you decide to post on social media without a plan, it’s like throwing spaghetti on a wall and hoping it sticks. It’s messy, inconsistent and unappealing.
In most cases, the individual is unaware of how their social media presence is affecting their business on a daily basis. They aren’t aware of how creating an organized plan for their social media presence can help them increase their sales and reach a larger audience.