BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Digital Nova Scotia – Leading Digital Industry - ECPv6.16.2//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Digital Nova Scotia – Leading Digital Industry
X-ORIGINAL-URL:https://digitalnovascotia.com
X-WR-CALDESC:Events for Digital Nova Scotia – Leading Digital Industry
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Halifax
BEGIN:DAYLIGHT
TZOFFSETFROM:-0400
TZOFFSETTO:-0300
TZNAME:ADT
DTSTART:20210314T060000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0300
TZOFFSETTO:-0400
TZNAME:AST
DTSTART:20211107T050000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0400
TZOFFSETTO:-0300
TZNAME:ADT
DTSTART:20220313T060000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0300
TZOFFSETTO:-0400
TZNAME:AST
DTSTART:20221106T050000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0400
TZOFFSETTO:-0300
TZNAME:ADT
DTSTART:20230312T060000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0300
TZOFFSETTO:-0400
TZNAME:AST
DTSTART:20231105T050000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220609T100000
DTEND;TZID=America/Halifax:20220609T110000
DTSTAMP:20260515T115934
CREATED:20220525T153216Z
LAST-MODIFIED:20220525T153831Z
UID:3472594-1654768800-1654772400@digitalnovascotia.com
SUMMARY:How to Deal with Negative Feedback on Social Media
DESCRIPTION:With thousands of customers connected to your social media accounts\, negative comments are unavoidable. Whether it’s a dissatisfied customer or the victim of a misunderstanding\, how you handle the customer complaints largely determines your online credibility. \nIn this webinar\, you’ll learn how to look at negative comments as an opportunity to convert dissatisfied customers into loyal fans. \nThis webinar is offered in partnership between Tourism Nova Scotia and Digital Nova Scotia through DigiPort\, a one-stop-shop of interactive services and educational opportunities to help tourism businesses develop digital marketing skills and access professional support to improve their online presence.
URL:https://digitalnovascotia.com/event/how-to-deal-with-negative-feedback-on-social-media/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/05/How-to-Deal-with-Negative-Feedback-on-Social-Media.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220329T113000
DTEND;TZID=America/Halifax:20220329T130000
DTSTAMP:20260515T115934
CREATED:20211103T143555Z
LAST-MODIFIED:20211103T143555Z
UID:3464319-1648553400-1648558800@digitalnovascotia.com
SUMMARY:Building Your Social Media Content Plan
DESCRIPTION:Power Lunch is back\, and going virtual! \nYou’re invited to join us as we serve up our Power Lunch featuring workshops from selected members to deliver expertise you can use to grow your business. Our Power Lunch leaders will walk you through information on a range of business topics\, offer key takeaways\, and answer your questions. \nPower Lunch will be held once monthly from October 2021 through March 2022\, from 11:30 a.m. – 1:30 p.m\, delivered virtually. \nAs this year’s sessions are free for participants\, we ask that you keep your registration to no more than two sessions\, to allow for a larger diversity of attendees. \nAbout this Webinar \nIngrid’s easy-to-use social media content planning system will guide you on how to create content pillars to keep you organized and focused\, map out your social media posts and schedule them so you don’t have to keep worrying about what you’ll post next. \nIn this session you will: \n\nDetermine the best times to post on your business’ social media accounts\nDivide your social media content into 4 to 7 content pillars (themes)\nList social media post ideas that fall under each content pillar\nPlan a monthly social media content calendar\nSchedule social media posts in advance
URL:https://digitalnovascotia.com/event/building-your-social-media-content-plan/
LOCATION:Online
CATEGORIES:Training,Webinar
ATTACH;FMTTYPE=image/jpeg:https://digitalnovascotia.com/wp-content/uploads/2021/11/CWB-Power-Lunch-Series.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220322T100000
DTEND;TZID=America/Halifax:20220322T110000
DTSTAMP:20260515T115934
CREATED:20220131T194642Z
LAST-MODIFIED:20220131T194642Z
UID:3468225-1647943200-1647946800@digitalnovascotia.com
SUMMARY:Tips for Increasing Engagement on Your Social Media Posts
DESCRIPTION:Social media isn’t just about posting consistently about your company\, it’s about making meaningful connections and sparking conversations with your customers. You could cross your fingers and hope that people engage with your posts\, or you could have a strategy that’s guaranteed to boost your company’s impact on social media. Ingrid Deon from word-craft will give you loads of tips on how to create social media content that racks up plenty of comments\, likes\, clicks and shares. \nAfter this webinar you will know; \n\nHow to measure social media engagement\nHow to increase engagement with clear calls to action\nHow to create valuable and shareable content\n\nMeet your Presenter\, Ingrid Deon\, CEO of word-craft \nIngrid Deon is the CEO of word-craft inc.\, a social media marketing agency located in Yarmouth County. She specializes in organic social media strategy\, content creation and community management\, and works with clients such as Nestlé Canada\, Manulife Bank and Kraft Heinz Canada. She started her career as a journalist but switched over to social media when she was offered an opportunity to work at a digital marketing agency. Talking to people about social media\, female entrepreneurship and knitting are what lights Ingrid up!
URL:https://digitalnovascotia.com/event/tips-for-increasing-engagement-on-your-social-media-posts/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/01/Tips-for-Increasing-Engagement-on-Your-Social-Media-Posts.png
END:VEVENT
END:VCALENDAR