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X-WR-CALDESC:Events for Digital Nova Scotia – Leading Digital Industry
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BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20221013T100000
DTEND;TZID=America/Halifax:20221013T110000
DTSTAMP:20260409T095200
CREATED:20220825T165809Z
LAST-MODIFIED:20220825T165810Z
UID:3476808-1665655200-1665658800@digitalnovascotia.com
SUMMARY:Optimizing Social Media So Your Customers Can Find You
DESCRIPTION:This presentation will focus on ensuring that businesses are maximizing their efforts on social media to enable their ideal clientele to find them. This involves utilizing all features on various platforms\, location tagging\, and hashtag strategy.
URL:https://digitalnovascotia.com/event/optimizing-social-media-so-your-customers-can-find-you/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/08/Optimizing-social-media.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220929T103000
DTEND;TZID=America/Halifax:20220929T110000
DTSTAMP:20260409T095200
CREATED:20220825T165422Z
LAST-MODIFIED:20220825T165503Z
UID:3476802-1664447400-1664449200@digitalnovascotia.com
SUMMARY:Search Engine Optimization Made Easy\, A Beginner’s Guide to SEO
DESCRIPTION:This webinar is for anyone who wants to learn what SEO is\, how it works\, and tips for getting started. Learn at a comfortable pace and leave feeling confident in applying the key concepts presented in the webinar. \n 
URL:https://digitalnovascotia.com/event/search-engine-optimization-made-easy-a-beginners-guide-to-seo/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/08/Search-Engine-Optimization-made-easy.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220908T100000
DTEND;TZID=America/Halifax:20220908T110000
DTSTAMP:20260409T095200
CREATED:20220822T150922Z
LAST-MODIFIED:20220822T150922Z
UID:3476655-1662631200-1662634800@digitalnovascotia.com
SUMMARY:Building Your Audience & Attract New Customers
DESCRIPTION:Now that you have a website and social media page\, you can start to build your audience and attract new customers. In this webinar\, we will go over the what\, where\, why\, when\, and how to use your new digital platforms. This will include key terminology\, tools\, and a basic strategy that will help you understand how to build your audience and attract new customers.
URL:https://digitalnovascotia.com/event/building-your-audience-attract-new-customers/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/08/Building-Your-Audience-Attract-New-Customers.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220714T100000
DTEND;TZID=America/Halifax:20220714T110000
DTSTAMP:20260409T095200
CREATED:20220622T140408Z
LAST-MODIFIED:20220622T141215Z
UID:3473551-1657792800-1657796400@digitalnovascotia.com
SUMMARY:Leveraging Social Media to Attract Consistent Leads in 2022
DESCRIPTION:In this webinar\, we’ll dive deep into how to generate consistent leads into your business using social media in this new era of digital marketing. That means no more crossing your fingers and posting 24/7 on social hoping that your organic marketing will gain traction. We’ll cover how the digital marketing world has changed and what you need to do if you want to speed up your growth (and it’s actually much easier than what you’re doing now).
URL:https://digitalnovascotia.com/event/leveraging-social-media-to-attract-consistent-leads-in-2022/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/06/Leveraging-Social-Media-to-Attract-Consistent-Leads-in-2022.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220623T100000
DTEND;TZID=America/Halifax:20220623T230000
DTSTAMP:20260409T095200
CREATED:20220527T141929Z
LAST-MODIFIED:20220527T141929Z
UID:3472691-1655978400-1656025200@digitalnovascotia.com
SUMMARY:Share of Search – What Search Data Can Tell you About Your Brand
DESCRIPTION:Marketing experts have found a connection between the search volume of your brand and brand market share. Peter Woodward will be sharing some of these findings and discussing what it means to use this measurement to help monitor and improve your brand.
URL:https://digitalnovascotia.com/event/share-of-search-what-search-data-can-tell-you-about-your-brand/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/05/Share-of-Search.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220622T090000
DTEND;TZID=America/Halifax:20220622T150000
DTSTAMP:20260409T095200
CREATED:20220608T130957Z
LAST-MODIFIED:20220608T130957Z
UID:3473054-1655888400-1655910000@digitalnovascotia.com
SUMMARY:Destination Development - Northern Region Tourism Seminar
DESCRIPTION:Learn about the local tourism industry and work with others to create travel packages and experiences in Northern Nova Scotia! \nAbout this event \nIgnite Atlantic in partnership with Destination Eastern & Northumberland Shores\, Tourism Industry Association of Nova Scotia\, and Tourism Nova Scotia are hosting a Destination Development Northern Region Tourism Seminar! \nParticipants will work collaboratively with other business owners and tourism industry experts to create and promote travel packages and experiences in Northern Nova Scotia. Each group will have an opportunity to pitch their travel package for a chance to win prizes! Lunch is provided. \nIn this workshop\, we will share: \n\nInsights about traveler preferences from tourism Nova Scotia’s market research\nBest practices for creating and delivering new programs or experiences\nMarketing tactics to grow business\n\nIn this workshop\, you will: \n\n Hear from Guest Speakers\nLearn about Business Development Opportunities in the Northern Region\nNetwork with Business Owners & Tourism Industry Experts\n\nPresenters include: \n\nCindy MacKinnon\, Managing Director at Coastal Nova Scotia\nErin Hume\, Tourism Development Advisor at Tourism Nova Scotia\nLisa Dahr\, Tourism Industry Association of Nova Scotia\nAdam & Amanda Langley\, A. Langley Developments & Superyacht East Coast\n\n 
URL:https://digitalnovascotia.com/event/destination-development-northern-region-tourism-seminar/
LOCATION:IGNITE Atlantic – New Glasgow\, 345 Temperance St\, New Glasgow\, Nova Scotia\, B2H 3P7\, Canada
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/06/Screen-Shot-2022-06-08-at-10.09.23-AM.png
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BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220609T100000
DTEND;TZID=America/Halifax:20220609T110000
DTSTAMP:20260409T095200
CREATED:20220525T153216Z
LAST-MODIFIED:20220525T153831Z
UID:3472594-1654768800-1654772400@digitalnovascotia.com
SUMMARY:How to Deal with Negative Feedback on Social Media
DESCRIPTION:With thousands of customers connected to your social media accounts\, negative comments are unavoidable. Whether it’s a dissatisfied customer or the victim of a misunderstanding\, how you handle the customer complaints largely determines your online credibility. \nIn this webinar\, you’ll learn how to look at negative comments as an opportunity to convert dissatisfied customers into loyal fans. \nThis webinar is offered in partnership between Tourism Nova Scotia and Digital Nova Scotia through DigiPort\, a one-stop-shop of interactive services and educational opportunities to help tourism businesses develop digital marketing skills and access professional support to improve their online presence.
URL:https://digitalnovascotia.com/event/how-to-deal-with-negative-feedback-on-social-media/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/05/How-to-Deal-with-Negative-Feedback-on-Social-Media.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220526T100000
DTEND;TZID=America/Halifax:20220526T230000
DTSTAMP:20260409T095200
CREATED:20220512T115547Z
LAST-MODIFIED:20220516T134542Z
UID:3472068-1653559200-1653606000@digitalnovascotia.com
SUMMARY:Choosing the Right Website Building Platform for Your Business
DESCRIPTION:Building a website doesn’t have to be a daunting or time-consuming task. Website building platforms offer a relatively easy and inexpensive alternative to hiring a web designer. However\, there are many platforms available and choosing the best one\, or the right one for your business\, is not that easy. \nThis webinar will give you the information to find the best website building platform for your business. \nThis webinar is offered in partnership between Tourism Nova Scotia and Digital Nova Scotia through DigiPort\, a one-stop-shop of interactive services and educational opportunities to help tourism businesses develop digital marketing skills and access professional support to improve their online presence.
URL:https://digitalnovascotia.com/event/choosing-the-right-website-building-platform-for-your-business/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/05/choosing-the-right-website.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220512T100000
DTEND;TZID=America/Halifax:20220512T110000
DTSTAMP:20260409T095200
CREATED:20220304T150845Z
LAST-MODIFIED:20220428T173536Z
UID:3469572-1652349600-1652353200@digitalnovascotia.com
SUMMARY:Planning Ahead for Engaging Year-round Social Media Content
DESCRIPTION:In tourism\, the off-season represents an opportunity to work in your business and free up time during the busy months. In this 1-hour webinar\, we will be covering: \n\nContent you can create ahead of time\nTools you can use to bulk schedule content\nThe difference between evergreen content (content that can be created ahead of time\, and reused throughout the season) vs. non-evergreen content (posts that should be happening live\, in a timely manner\, that cannot be reused regularly)\nand finally\, content you should be stockpiling during the tourism season to prepare for getting ahead next winter.
URL:https://digitalnovascotia.com/event/planning-ahead-for-engaging-year-round-social-media-content/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/03/Planning-Ahead-for-Engaging-Year-round-Social-Media-Content.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220414T100000
DTEND;TZID=America/Halifax:20220414T110000
DTSTAMP:20260409T095200
CREATED:20220304T150727Z
LAST-MODIFIED:20220323T143245Z
UID:3469569-1649930400-1649934000@digitalnovascotia.com
SUMMARY:Leveraging Business Automation To Grow Your Business:
DESCRIPTION:In this webinar\, we will explore the five core elements needed to successfully automate your business and give you back the valuable time you are wasting. We will show you the systems and processes we use in our business and how they can work for you.
URL:https://digitalnovascotia.com/event/leveraging-business-automation-to-grow-your-business/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/png:https://digitalnovascotia.com/wp-content/uploads/2022/03/Leveraging-Business-Automation-To-Grow-Your-Business.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220324T100000
DTEND;TZID=America/Halifax:20220324T230000
DTSTAMP:20260409T095200
CREATED:20220304T150214Z
LAST-MODIFIED:20220322T152249Z
UID:3469562-1648116000-1648162800@digitalnovascotia.com
SUMMARY:8 Step Traffic Growth Approach
DESCRIPTION:Want to attract guests and customers who are already thinking about your services? Wondering how SEO\, social media and newsletters work together to bring leads? \nParticipants are lead through an 8-step process that turns existing content into website traffic magnets. Complete with tips\, tricks and treats to save time and generate content ideas.
URL:https://digitalnovascotia.com/event/8-step-traffic-growth-approach/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/jpeg:https://digitalnovascotia.com/wp-content/uploads/2022/03/FOExvG2WYAQaZsC.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Halifax:20220309T100000
DTEND;TZID=America/Halifax:20220309T110000
DTSTAMP:20260409T095200
CREATED:20220304T145918Z
LAST-MODIFIED:20220304T151043Z
UID:3469553-1646820000-1646823600@digitalnovascotia.com
SUMMARY:Cyber Security Basics for E-commerce
DESCRIPTION:Learn the basics of why and how bad actors typically attack small business websites and how to prevent your business from becoming a victim of these vicious\, anonymous attacks. In this webinar\, Joel Arbuckle from Arbuckle Media will help you familiarize yourself with the types of attacks\, what to look for\, how to know when you’re under attack\, and what to do before\, during and after an attack has taken place. You will learn how to set up prevention methods\, how to monitor for threats\, the basic steps to undertake when you find yourself under attack and the policies and procedures you can put in place with your staff and team in order to prevent the spread of threats. \nThis webinar is offered in partnership between Tourism Nova Scotia and Digital Nova Scotia through DigiPort\, a one-stop-shop of interactive services and educational opportunities to help tourism businesses develop digital marketing skills and access professional support to improve their online presence.
URL:https://digitalnovascotia.com/event/cyber-security-basics-for-e-commerce/
LOCATION:Online
CATEGORIES:DNS Events,Training,Webinar
ATTACH;FMTTYPE=image/jpeg:https://digitalnovascotia.com/wp-content/uploads/2022/03/Cyber-Security-Basics-for-E-commerce.jpg
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