Web Specialist – Digital Nova Scotia – Leading Digital Industry

Web Specialist

Position Title: Web Specialist
Department/Unit: Research Services
Location: Halifax
Posting Number: S210-22
Employee Group: DPMG
Position Type: Term
Duration of Contract: 12 months
Employment Type: Full Time
Full-time Equivalency (FTE): 1.0
Salary: $52,669 – $71,260 per annum
Classification: ADM-05

Provisional Statement

This is a provisional classification. Formal classification procedures will be initiated by the Job Design Unit in approximately six months.

About Dalhousie University

Dalhousie University is Atlantic Canada’s leading research-intensive university and a driver of the region’s intellectual, social and economic development. Located in the heart of Halifax, Nova Scotia, with an Agricultural Campus in Truro/Bible Hill, Dalhousie is a truly national and international university, with more than half of our more than 20,000 students coming from outside of the province. Our 6,000 faculty and staff foster a vibrant, purpose-driven community, that celebrated 200 years of academic excellence in 2018.

Job Summary

The Office of Research Services (ORS) administers more than $190M annually in research funding. Reporting to the Office of the Vice-President Research & Innovation (OVPRI) Communications Manager, the Web Specialist, Research & Innovation enhances the university’s strategic research-related priorities with focus on the redevelopment of the university’s website (dal.ca) – a project that will see the revitalization of the university’s foundational digital platform.

Key Responsibilities

  • Responsible for developing web content to support the redevelopment of the dal.ca Research and Innovation web presence, following web user experience (UX), information architecture (IA), and search engine optimization (SEO) best practices.
  • Contribute to building strategic integrated Research &
  • Innovation web communications across the university through relationship development and collaboration with university stakeholders and team members.
  • Use Adobe Experience Manager (AEM) Touch UI content management system to create content, and develop, design, and execute the creation of new web pages and sites that advance the university’s strategic research and innovation priorities.
  • Use Microsoft SharePoint to develop an internal-facing website that provides exceptional service to Dalhousie’s research community.
  • Conduct thorough reviews of existing research and innovation web pages and assess content needs of target audiences to determine the best allocation of content between newly developed external- and internal-facing websites and a content strategy that allows for dynamic interaction between the two.
  • Conduct web content migration and plan communications to effectively launch new sites. Establish a clear set of goals, objectives and KPIs to ensure the effectiveness of web properties can be tracked and measured after publication.


The successful applicant will be eligible for hybrid work (combination of in-person work on campus and remote work) as agreed by all parties based on operational requirements and university guidelines.

Dalhousie’s vaccine mandate has been suspended at this time, and employees no longer need to provide proof of full vaccination. However, health and safety risks to our community will continue to be monitored and a vaccine mandate may be reinstated if necessary.


Undergraduate degree in communications & marketing, journalism, public relations or a related field, plus three to five years’ experience in a communications, web content strategy, web editor and/or marketing position (or equivalent combination of training and experience) is required. Exceptional communication skills, including strong writing abilities are required. Highly developed interpersonal skills and problem-solving skills are required. Demonstrated experience producing user-centric web pages in a content management system is required. Experience in identifying target audiences and creating content that engages, informs and motivates is required. Experience with project management and stakeholder engagement is preferred. Experience working with a variety of communications and technological platforms, including knowledge of social media channels would be an asset.

Job Competencies

The successful candidate is expected to demonstrate proficiency in Dalhousie’s core and leadership competencies (https://www.dal.ca/dept/leaders.html), in particular:

  • Self-Awareness & Professionalism
  • Respect & Inclusion
  • Knowledge & Thinking Skills
  • Thinking and Acting Strategically
  • Relationship Building

Additional Information

Dalhousie University supports a healthy and balanced lifestyle. Our total compensation package includes a defined benefit pension plan, health and dental plans, a health spending account, an employee and family assistance program and a tuition assistance program.

Application Consideration

Applications from current university employees and external candidates are assessed concurrently. Current university employees will be given special consideration.

We sincerely appreciate all applications and note that only candidates selected for an interview will be contacted directly by the hiring department or Human Resources.

Diversity Statement

Dalhousie University commits to achieving inclusive excellence through continually championing equity, diversity, inclusion, and accessibility. The university encourages applications from Indigenous persons (especially Mi’kmaq), persons with a disability, racialized persons, including persons of Black/African descent (especially African Nova Scotians), women, persons of a minority sexual orientation and/or gender identity, and all candidates who would contribute to the diversity of our community. For more information, please visit www.dal.ca/hiringfordiversity.