Marketing Coordinator – Digital Nova Scotia – Leading Digital Industry

Marketing Coordinator

The Opportunity
Dartmouth, NS

CAA Atlantic is recognized as one of Atlantic Canada’s Top Employers (2025). We are committed to your professional development. Our comprehensive training programs and continuous learning opportunities will help you advance in your skills and achieve your goals. Our generous vacation allowance, annual incentive program, and top-tier benefits ensure you and your family are well taken care of.

With a legacy dating back to 1947, we blend tradition with innovation to revolutionize safety, service, and well-being. Today we are proud to serve over 320,000 Members across New Brunswick, Nova Scotia, Prince Edward Island, and Newfoundland and Labrador. If you’re looking to be part of a company that’s leading the charge in modernizing the travel, automobile industry, look no further! Together, we’ll drive innovation and redefine the way Atlantic Canada experiences the world.

CAA Atlantic is seeking a proactive and highly organized Marketing Coordinator to support our dynamic marketing team. Reporting to the Director, Membership Marketing & Engagement, this position is ideal for someone who thrives on creativity, collaboration, and community engagement. As a key member of the marketing team, you will play an integral role in planning and executing marketing initiatives that drive brand awareness, member growth, and engagement across Atlantic Canada.

In this role, you will coordinate and support a diverse range of marketing activities-from community event planning and partnership support to digital campaign execution.

You will take an active part in organizing and managing community events that showcase CAA Atlantic’s brand values, working closely with internal teams, external vendors, and community partners to ensure every detail is delivered seamlessly. Your work will directly contribute to the success of regional initiatives through thoughtful coordination of event logistics, venue selection, and onsite support.

You will also collaborate with the broader marketing team to prepare creative briefs, craft engaging content for social media and email marketing, and assist in the execution of seasonal and annual marketing campaigns. Strong organizational skills and attention to detail will be essential as you manage communications, track partnership deliverables, and contribute to project planning across multiple lines of business.

This is a great opportunity for someone passionate about marketing, who enjoys seeing their work make an impact across local communities and is eager to contribute to meaningful campaigns that reflect the CAA Atlantic brand and mission.

Core Competencies:
  • Accountability
  • Adaptability
  • Communication
  • Creativity
  • Critical Thinking
  • Decision Making
  • Networking and Relationship Building
  • Planning and Organizing
  • Problem Solving
  • Results Orientation
What you’ll do
Responsibilities
  • Coordinate and support the planning, logistics, and execution of community events, ensuring all activities align with CAA Atlantic’s brand and objectives.
  • Work closely with internal teams, external vendors, and community partners to ensure seamless event delivery, including venue selection, scheduling, and on-site support.
  • Prepare marketing briefs for email & social media, working with the marketing team to develop engaging content that promotes the brand.
  • Provide administrative support for partnership activities, including tracking deliverables, managing communications, and assisting with reporting.
  • Assist in the development and implementation of marketing strategies for ongoing projects, contributing to campaign planning and execution.
  • Contribute to project planning and execution for multiple lines of business.
  • Assist in developing and implementing marketing strategies for seasonal and annual campaigns.
What you’ll need
Qualifications
  • Post-secondary education in Marketing, Communications, Public Relations, or a related field.
  • 1-3 years of experience in marketing coordination, event planning, or campaign support
  • Strong project coordination and organizational skills, with the ability to manage multiple priorities and deadlines
  • Excellent written and verbal communication skills, with the ability to craft clear, engaging messages across channels.
  • Experience supporting event logistics, community outreach initiatives, or partnership campaigns.
  • Proficiency with digital marketing tools and platforms, including social media management, email marketing software, and analytics tools.
  • Familiarity with design tools or content management systems (e.g., Canva, Adobe Creative Suite, or CapCut) considered an asset.
  • Demonstrated ability to collaborate effectively with internal stakeholders, vendors, and community partners.
A little bit about us
CAA Atlantic

At CAA Atlantic, we’re not just a company; we’re a driving force in the modern world of Atlantic Canada. With a rich history dating back to 1947, we are deeply rooted in our region, but our vision is firmly fixed on the future. Our mission? To revolutionize the way people experience safety, travel, and well-being in the 21st century.

Serving our members with pride across the four Atlantic Provinces, we’re not your typical organization. As a forward-thinking, not-for-profit, we’re committed to pushing the boundaries of what’s possible.

If you’re looking to be part of a company that’s leading the charge in modernizing the travel and safety industry, look no further. As a four-time recipient of the Most Trusted Brand in Canada over the past five years, we’re on an unwavering journey to become the most trusted member-focused organization and top employer in Atlantic Canada. Join us and be part of the future with CAA Atlantic. Together, we’ll drive innovation, ensure safety, and redefine the way Atlantic Canada experiences the world.

Why Work With Us:

  • Challenging work with an amazing team
  • Strong commitment to the community and giving back (more than $50K in charitable giving to the IWK Foundation, Ronald McDonald House Atlantic and the Janeway Children’s Hospital Foundation in 2022, in addition to many more)
  • A competitive compensation package
  • Generous paid time off based on professional experience
  • Paid volunteering
  • Telemedicine – provides you with 24/7 direct access to medical care and wellness services by phone or video chat
  • Health and Safety of employees is the number one priority
  • Complimentary Premier CAA Membership
  • An in-house gym facility and/or corporate gym rate and partial reimbursement
  • An innovative and dynamic work environment
  • Ongoing learning and development opportunities

Our Vision: To be the most trusted and sustainable Member organization in Atlantic Canada.

Our Mission: To make a difference every day by anticipating, understanding, and exceeding the expectations of our Members

Our Core Values

  • WE WILL BE BOLD We embrace change and encourage bold decisions to be made in pursuit of delivering positive impact and innovative solutions for our Members and our community.
  • WE DO WHAT WE SAY Our Members and our Community know they can trust us to be there when we say we will, to provide the safety and security they can count on and deliver the great service they’ve come to expect. Our word is our bond.
  • WE THINK DIFFERENTLY We create a culture built on being curious, embracing new ideas, backgrounds, and perspectives, which expands our thinking and leads to creative solutions.
  • WE DO THE RIGHT THING We commit to operating in the best interest of others, upholding integrity and being transparent in our actions and decision making.

Diversity and inclusion at CAA Atlantic

As a member-driven organization, we are dedicated to building a workforce that reflects the diversity of the communities in which we live. It is important to us that every employee has the opportunity to reach their full potential, and we recognize that diverse perspectives enhance our collective innovation, creativity and allow us to provide amazing service to our Members.

Accommodation

Applicants should identify if they require accommodation during the competition process (on a confidential basis). All postings available in alternate formats upon request.