Events from May 15 – May 29 – Digital Nova Scotia – Leading Digital Industry

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November SEO

SEO Brunch

Join us for SEO Brunch the last Monday of every month. Learn valuable SEO tips & share knowledge with a group of like-minded individuals. SEO Brunch | Event Schedule 12:30-1:00: 10-Minute SEO Audit (TBA) 1:00-1:30: Guest Talk (TBA) 1:30-2:00: Q&A Period What is SEO Brunch? SEO Brunch is a meet-up of people who are interested in Search Engine Optimization. The community varies from professionals who have worked in the space for a long time to those new to the industry. Some regular attendees include: seasoned SEO professionals affiliate marketers who generate a large portion of their traffic and sales from organic search new-to-the-industry marketers tasked with improving their companies organic visibility business owners that want to improve traffic to their website professionals with other marketing specialties who want to align their approach to SEO those that are always curious and want to learn Webinar Details Our event will be hosted on Zoom which can be used (for free) in-browser as well as through their downloadable app. Anybody interested in joining needs to get their free ticket here & we will then send you the link to our Zoom webinar. Please join us & ask lots of questions! Powered by: Digital […]

Shifting our Approach

Shifting our Approach to the Future of Work + Learning

Join Deloitte, Manulife, Halifax Partnership, Halifax Innovation District +Volta for a virtual discussion on the Future of Work + Learning. The way we work, learn and live are changing rapidly due to emerging technologies, trends, a shift in societal approaches and now, of course, due to the COVID-19 pandemic. Understanding and tackling what the future of work and learning will look like is not something any one organization, post-secondary institution or government can do alone. We’ll understand more, uncover great options and move faster if we explore that future together. On Monday, November 30, join Rob Carruthers (Partner, Deloitte) and the teams at Manulife, Halifax Partnership, Halifax Innovation District and Volta, for a discussion on shifting our approach to the Future of Work + Learning. Topics will include: emerging case studies, global best practices, and potential trends that we should look to adapt to the local ecosystem here in Atlantic Canada. Register

Female professionals

Female Tech Founders, Funders and Fortifiers Breakfast Series

Celebrating women in the Atlantic Tech sector! BDC Capital’s Women in Technology Venture Fund and the BDC Technology Industry team, along with the Genesis Centre, invite you to attend the second virtual edition of the Female, Founders, Funders and Fortifiers event series. We are connecting women in tech across New Brunswick, Nova Scotia, Prince Edward Island, and Newfoundland & Labrador to celebrate gender equity and promote the advancement of women in the tech space. Join us to hear a successful Atlantic woman in tech entrepreneur share her story navigating the COVID-19 crisis. We look forward to seeing you there! Register

WIL Digital - Building a Talent Pipeline Student and Employer Testimonials

WIL Digital – Building a Talent Pipeline: Student and Employer Testimonials

ICTC invites you to a WIL Digital Webinar, featuring employer and student testimonials. Calling all post-secondary institutions and employers involved in ICT-Digital fields – the Information and Communications Technology Council (ICTC) has a webinar for you! Ensuring students have a real-world work placement opportunity while completing their post-secondary education is an invaluable experience that builds a stronger pathway to employment after graduation. Work-placements are also beneficial - especially during these unprecedented times, to employers, including start-ups and SME’s in order to fulfill their talent pipeline for the future. ICTC’s WIL Digital Wage Subsidy can help! WIL Digital is an innovative Work Integrated Learning program that helps employers grow their businesses by providing financial assistance for hiring post-secondary students. Subsidies of up to 75% of wages paid to a maximum of $7500 are available. Join us and the WIL Digital Team Lead, Shaudae Murray on December 1st at 1pm EST to learn more about the importance of the WIL Digital Wage Subsidy! During this webinar we will also welcome a guest employer/student speaker duo: Brian Murray from Academic Edge Inc. and Mayar Tahina from Acadia University to share their experiences with the WIL Digital Program, and answer any questions you have! […]

Virtual Lunch Learn Cybersecurity for Startups

Virtual Lunch + Learn: Cybersecurity for Startups

Are you a startup curious about cybersecurity best practices? If so, be sure to join us on Wednesday, December 2 at 12:00pm. Join us at 12:00pm on Wednesday, December 2, where you will hear from Robert Davidson, Director, Data Analytics + Research at ICTC about Cybersecurity for Startups. In the day and age of hackers and digital information leaks, protecting yours and your customers' personal data has never been more important. There are a variety of security measures, best practices and regulations that are required to safeguard and secure your company's information, to better prevent against data leakage online. During this lunch and learn, Robert will cover: How to protect your company's personal information How to protect your customer information What security measures/best practices should be taken when creating your tech product What regulations are required when handling third-party personal information Best safe practices for your team/startup Potential impact of proposed Federal data privacy legislation Register

Discover and Answer

Discover and Answer the Questions your Customers are Asking Online: An Introduction to SEO for Content

When your ideal customers are researching their next trip online, will your business pop-up in their search results? Join Tourism Nova Scotia, Digital Nova Scotia, and SEO consultant Michael MacMillan, to learn how to increase search traffic to your website with your content. Learn tactics to discover what questions potential customers are asking in search engines and how best to create content to answer these questions and get your website at the top of their search results. Insights from this introductory webinar on search engine optimization will help make it easier for customers to find your business online. Register  

Put Chatbots to work for you

Using Chatbots to Improve the Customer Experience

Put Chatbots to Work for you! A Hubspot Academy Workshop on how to create a chatbot strategy as well as build out a chatbot in HubSpot Have you considered improving customer service with the use of Chatbots? Chat bot’s deliver convenience for the customer with powerful analytics you can learn from to continuously improve your marketing, sales and customer service. How do chatbots deliver convenience? They are available 24/7, 365 days a year - that’s convenient! Customers can get a response within minutes Customers are part of a conversation where a need is acknowledged, and value is given in return at every part of that interaction without delays. Before you start using a chatbot on your website, you need to ask key questions and know your goals. In this Hubspot Certified workshop we’ll look at which conversations are better suited for humans and which ones are better suited for bots. Will dig into how you create, launch and learn from your first chat bot. Register

Interpreting Data to Drive Growth

It's one thing to gather data; it's another to translate all of that information into valuable insights and recommendations. When it comes to digital strategy, data is your biggest asset. Understanding and interpreting your data helps drive decisions that can have huge impacts on the growth of your business. This 1-hour session with Kevin D'Aguiar from Matters of Data is designed for anyone interested in developing a deeper understanding of what data is available to them, and how they can use this data to inform key business decisions. Beginners and small businesses are welcome! This webinar will cover: Discovering your data Turning data into insights How the right insights can affect the bottom line Register About the Kevin D’Aguiar With over 21 years of experience as an Analytics professional, Kevin runs an analytics consulting service, Matters of Data. He has a passion for "removing data barriers" and ensuring insights are at the fingertips of decision makers. Kevin has worked with clients spanning many industries, including Finance, Travel and Tourism, Tele-Communication, and Retail Loyalty. About Matters of Data Matters of Data partners with businesses to build a stronger connection with their data. With specialized knowledge in website (digital) analytics, data storytelling, […]

UX Workshop

Online Workshop: UX: Avoiding UI Rework in your Product

On Tuesday, Dec. 8 at 12:00pm, join Scott Sears for an interactive discussion on user experience and how to avoid user interface reworking. Join Scott Sears for an interactive discussion and examples of what UX really is at its core, and how to avoid and reduce UI rework in development teams. It’s important to have a good understanding of the many different areas that the user experience covers so that you know what tools are available to you. In this workshop, you will learn about some of the specific elements that go into creating a user’s experience, and reducing the amount of time you will spend doing UI rework in development teams through thorough testing and design methods. Register

Winter Startup Summit

Winter Startup Summit

1 conference, 3 provinces, 7 workshops, and hundreds of entrepreneurs. Join us on December 9th for the first-ever Winter Startup Summit! On December 9th, join PEI's Startup Zone (in partnership with NB's Planet Hatch and NS' Ignite) for a day of learning to focus on you and your business. As one of the last big events of the year, the workshops from the Winter Startup Summit are meant to leave you with a strategy to grow your business (or start a new one!) in the new year. While the Winter Startup Summit is a digital event, it will also have an in-person streaming portion hosted at the Delta in Charlottetown with limited seating available. The day will consist of 7 workshops, all aimed at providing you with the resources, skills, and ideas to grow yourself as a small business owner Register

Accelerate Discovery

Safety First! Securing Your Compute Canada Virtual Machine

If you have a Compute Canada Virtual machine, or are considering applying for one, this workshop is for you! Learn the best practices at Compute Canada for minimizing your risk for cyber attacks. Difficulty level is beginner/intermediate. Topics will include SSH security, firewalls, using logs and creating backups; all applied to running and maintaining cloud projects at Compute Canada. We will be recording the presentation part of this session, the question period at the end will not be recorded. Participants must register using their institutional / organizational email address (not a personal email, ie. gmail). Register

The Grant Thornton Education Series

The Grant Thornton Education Series: Utilizing COVID-19 Government Programs

In this session, we focus on helping you prepare for new tax changes and processes amidst COVID-19 related federal programs and what you need to be aware of for the 2020 tax season. We will cover the following: What’s happening now within the business landscape Outstanding government programs: Learn which ones you can still take advantage of Preparing for the upcoming 2020 tax season: Issuing T2200’s – Declaration of Conditions of Employment Changes to T4 Slip process CEWS: What the CRA audit process looks like and how you can prepare for it Register