Join us for a lively one-hour facilitated conversation with Matthew Barnes, Sales & Marketing expert from BDC. We will discuss the challenges and opportunities faced by business owners today in the development of an on and off-line presence to meet customer needs. Your facilitator will share the latest sales & marketing tips and tricks for you to apply immediately while helping you gain clarity on how to build a marketing plan long term. If you have questions and ideas about how to build your online & offline presence that ensures quick wins back home, this session is for you! REGISTER

For the first time in India, TechPACT is hosting a series of industry talks and webinars around ‘Women in Tech: India’, sponsored by SRM Technologies. The TechPACT, founded by a group of CIOs and technology leaders, is a community that is leading the charge for inclusion and equity in the technology industry. This exclusive four-part virtual event series with eminent speakers aims to promote diversity in the workplace and empower women with the right support, opportunities, knowledge resources and mentorship. Join us as we discuss the key strategies, challenges, and opportunities that can enable young women and professionals aspiring to be tech leaders, to succeed in their careers. REGISTER

Did you know 80 percent of your future profits will come from just 20 percent of your existing customers? Turns out, the Pareto Principle is applicable to customer success too. We're in a customer-centric era for the foreseeable future. It’s not just about MQLs, SQLs, and getting that first closed-won deal. We’re here to tell you that your new business rides on the success of your entire customer lifecycle. This isn’t even our idea - we’re just obsessed with it. Thanks, HubSpot! Your buyer has evolved, the world has evolved, and your revenue motion should too. Join us for three days of theory, tactics, and more to pull your go-to-market motion into the 21st century. The funnel is dead, long live the flywheel. REGISTER

Nova Scotia businesses, is international talent what you need to build your company? International entrepreneurs, are you thinking of relocating your business to Nova Scotia? There are many people, organizations, programs and policies that can help you recruit highly skilled global talent or make Nova Scotia your home. But navigating all the resources by yourself can be a little overwhelming. Let us help. REGISTER

Social media has become an integral part of the customer lifecycle. The pandemic has forced digital customer interactions, particularly on social media, to the forefront. The most pressing question about social media is not “Is my target audience on social media?” but rather, “Does my target audience want to interact with my brand on social media?” 32% of US online adults feel that brands share interesting content on social media and only 24% think it’s cool to be associated with a brand online—but there are nuances in those numbers. Companies must approach social strategy by first determining where their target audience falls on the spectrum of willingness to interact with brands on social media. REGISTER

Join members of MC Advisory, a strategic advisory service for the business and the public sector, for an engaging discussion with practical insights on the key issues that employers need to think about in creating workplace policies related to COVID-19. You will leave this session with an understanding of the framework that guides employers in creating workplace policies, ‘where to start' in policy development, and why all businesses and sectors should begin thinking about implementing a vaccination and related policies now to keep pace with the ever-changing landscape of COVID-19. This webinar will ensure Halifax Chamber members and the business community has the knowledge and practical advice to protect their employees and customers by implementing a vaccination policy that suits their needs. REGISTER

The number of vendors providing some sort of technology to protect against or detect threats is growing daily. However, breaches still occur at an even more frequent rate than ever. This being the case, organizations have a duty to become more diligent in their ability to respond and potentially recover from these events. In this webinar, we will discuss not only why resiliency is more important than ever, but we will talk through some things an organization can actually do to be more resilient. REGISTER

HackerX is an invite-only recruiting event for developers in 120+ cities globally and has a community of over 100,000+ members. We've hand-picked some of the top developers in your city so you don't have to. Meet face-to-face with qualified developers and make your next great hire. MEET 60+ FULL-STACK SOFTWARE ENGINEERS Our events are organized in a rapid speed-dating format (5 minutes each) to keep things engaging and fun. It ensures you can meet the most candidates. REGISTER

Pinterest marketing is advantageous for brands to master, as 89% of Pinners have used the channel for inspiration for a recent purchase. Pinterest is a proven platform for both brand awareness and product discovery, and when leveraged aptly, coveted conversions. The addition of dynamic new formats like Idea Pins is just another reason to brush up on Pinterest's marketing strategy. Join Michaela Atkinson, Head of Content at Dash Hudson for a discussion with Lucy Matthews, Partnerships Manager, Programs at Pinterest, alongside Andrea Howard and Peyton Perry from the social media team at powerhouse jewelry and lifestyle retailer Kendra Scott. REGISTER