COVID-19 has created challenging circumstances for tourism businesses, but some companies are identifying the opportunities and finding success. Join Matt Symes, CEO, Symplicity Designs, to find out how you can get your business through this difficult time and perhaps even come out stronger than ever. Eligible webinar participants* will also have the chance to be selected for one of three exclusive 30 min coaching sessions with Symplicity Designs. More details will be provided during the webinar. *To be eligible for selection, participants must be a tourism business currently in operation in Nova Scotia. This webinar is part of Tourism Nova Scotia's Spring Tune-Up Series. Each week in April will feature a new webinar on topics designed to help your business prepare to welcome customers. Register

Interested in learning more about the Next Level Skills Strategic Foresight program? Join your instructor, Ramy Nassar, who will provide an overview of this course, determine your eligibility for the program, and explore funding opportunities. Program Details It has been said that you shouldn’t drive a car while only looking in the rearview mirror – similarly strategic foresight is the practice of understanding how trends, technology advances, and other factors can shape future operating and innovation environments. Designed as an interactive and challenging introduction to strategic foresight, this training program will introduce the practice as it relates to emerging technology. As organizations are increasingly investing in and adopting these technologies, a clear understanding of how market, technological and organizational forces can impact future needs is vitally important. The practice of strategic foresight borrows from the fields of design thinking, market intelligence, competitive analysis, and customer experience design to uncover how these factors will impact organizations. The sessions will introduce a range of disruptive technologies as well as helping participants better think about how these technologies might threaten or positively impact their organization: AI, machine learning, data analytics, and robotic process automation (RPA) Blockchain and distributed ledger systems Augmented or virtual […]

Learn from industry experts about the skills and steps that will help you build and advance your career in the tech industry. Whether you have recently begun your career in tech or are currently working towards a related degree, you may find yourself asking “What can I be doing now to better prepare myself for a career in tech?” or “How can I continue to build on my current role to advance my career?” Join ShiftKey Labs and Digital Nova Scotia for a panel discussion addressing these questions. Come ready to learn about the skills and steps that will help you build and advance your career in tech. This virtual panel discussion will run from 12pm – 1pm and will allow for questions at the end of the session. About our panelists: Ian Bezanson - VP Of Technology at Trampoline Brooke Ireland - Senior Consultant, IT Recruitment at Meridia Gavin Mullen - Head of Software Development at Resulta John Munn - Software Developer Manager at Resulta Register

As a small business owner, knowing when to hire, how to hire and who to hire can be a complicated and time-consuming affair. With so much to take into consideration, where do you start (or when for that matter)? With 1000s of successfully completed searches under their belts, Shardeigh McGillivray and Nick Misener from the Venor recruitment team will walk you through the end-to-end hiring process providing tactical tips and recruitment strategies that you can adapt for your own growing business. Following this webinar we'll cover the following: Knowing when to hire Turning down work New potential revenue streams/service offerings Stagnant growth Quality of service delivery is affected Burnout How to get applicants Where to post your job ad and why How to write a job ad/how to market the position How to get applicants to apply How to select the right candidate Interviewing techniques Hire for values and skills References Case study Taking a chance / Trust your gut Onboarding Invest in new computer and phone Schedule one-on-ones with team members for introductions Orientation plan Set up with a mentor (if possible) Register

Get expert advice from Dave Culligan, Founder and CEO, threesixfive Media Inc. to capture great photos with a smartphone to market your tourism business. Dave will discuss best practices for planning, shooting, editing, and post-producing photo content by using smart phones and free (or low cost) software and tools. Learn how to capture and create world-class marketing content while keeping things simple and staying within budget. Learn Dave's own story of starting on iphone See samples of Dave's iphone photography Hear tips for capturing quality photos as well as editing and post-processing Learn strategies for how to capture photos for multiple platforms Get examples of software and tools Register

Interested in learning more about the Next Level Skills Amazon Web Services (AWS) program? Join your instructor, William Pispico, who will provide an overview of this course, determine your eligibility for the program, and explore funding opportunities. Program Details With the advance of technology and the need for businesses to adapt quickly to changing market conditions, cloud computing is one of the most in-demand skills for IT professionals. Businesses that embrace and adopt cloud platforms such as AWS can respond to change faster and more efficiently. Cloud platforms enable them to build and deploy scalable and cost-effective solutions in a shorter period of time compared to traditional self-owned and self-managed hardware. This Amazon Web Services (AWS) training program is divided into 11 remote sessions, each with a duration of 2 hours. The sessions will be delivered weekly over the course of 6 weeks on Tuesdays and Thursdays from 9:30 am - 11:30 am. The objective of this training is to provide a strong base of knowledge about the core AWS services, learning how each service interconnects with other services in the AWS Cloud ecosystem. All sessions are 100% hands-on, enabling students to learn how to provision required resources to build […]

Every company, large or small, has the same challenge- communication. Companies need to communicate with their potential customers, peers and partners. Branding is visual communication. Most people underestimate the amount of time/effort/$ that it takes to get a brand off the ground. I'll walk you through what key decisions you need to make- and stick with- when you start your company so you can take advantage of any brand opportunity that comes your way. About the Presenter Amy Harrison has been a graphic designer for 18+ years. She wants to empower small business owners so that they can maximize their brand recognition. She offers full-service graphic design that includes all files for future projects, text editing and honest advice. She lives in Dartmouth, Nova Scotia with her husband and their chocolate lab Rocky. REGISTER