Creating an inclusive and engaging workplace is challenging, especially in our world today. Whether our workplaces are in-person, hybrid or remote, every workplace wants to create a successful and productive culture, but we don't always know how. In this 60 minute presentation, Roman 3 will address the importance of employee engagement and inclusion, as well as the common mistakes we make when trying to create both. We will describe what can happen when we stop addressing them as separately and start thinking of them as two sides of the same coin. We will leave you with clear and tangible examples of what success needs to look like in order to create a workplace that makes everyone feel respected, trusted, encouraged, and inspired. We will also look to engage as much input and questions from participants and use as many real-life examples as possible to ensure that all information is practical and meaningful to everyone in attendance.

Now that you have a website and social media page, you can start to build your audience and attract new customers. In this webinar, we will go over the what, where, why, when, and how to use your new digital platforms. This will include key terminology, tools, and a basic strategy that will help you understand how to build your audience and attract new customers.

We hear a lot about Big Data, Data Science, Data Analytics and Artificial Intelligence in the news. Join the Acadia Institute for Data Analytics, who will clarify these terms and provide a sense of the Data Analytics process for business owners, managers and other professionals who may be considering related projects. The talk will provide an overview of Data Science, Data Analytics and Big Data. We will explore the relationship between Data Analytics and Business Intelligence with an emphasis on required resources and best practices for success. Along the way you will learn the basics about Data Warehousing, Data Engineering, and Data Visualization and gain a sense of how Data Mining methods and Machine Learning technology work to develop predictive models. We conclude with end with an examination of current trends in Data Analytics and key considerations and best practices for getting started in Data Analytics.

You’ve likely heard much talk around the tech talent crunch and how many companies are struggling to find developers. Finding good talent can indeed be challenging, but the important question here is how narrow is your search? Are you looking beyond your local markets? In this webinar, VanHack will be joined by two Nova Scotia entrepreneurs and will tell you how they’ve worked together to build a more international hiring strategy.

Through an interactive presentation, Sam Archibald from Shortstop will walk through the latest research on the need for creativity in your business from marketing to operations. For even the most uncreative among us, this session will help show you how creativity actually works and what you can do to be more creative in whatever job description you have.

This workshop is back by popular demand! Google Analytics 4 is Google’s next-generation measurement solution, and it's replacing Universal Analytics. On July 1, 2023, standard Universal Analytics properties will stop processing new hits. If you still rely on Universal Analytics, this webinar will help you prepare to use Google Analytics 4. Digital Nova Scotia members get 10$ off their registration! Registration is limited and will only be held for 15 minutes. After this webinar you will know: How to set up a basic GA4 implementation How to copy tracking tags from Universal Analytics to Google Analytics 4 for a seamless transition How to use the new GA4 interface and how is GA4 different from UA Note, this webinar is a two-part series taking place September 28th and October 5th. When you register you will automatically be registered for the second session.

This webinar is for anyone who wants to learn what SEO is, how it works, and tips for getting started. Learn at a comfortable pace and leave feeling confident in applying the key concepts presented in the webinar.